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MARKETERS AND PRODUCT/SERVICE POSITIONING

in a variety of ways (Berry, 2006). Taking our mousetrap above - it can certainly be positioned as a mouse-killer. But to s...

The Traveling T-Shirt and Public Policy

This 4 page essay reviews the book "The Travels of a T-Shirt in the Global Economy" by Rivoli and the effects of cotton on public ...

Lazy Reporting Is Now the Norm

justify an invasion of Iraq, the media "rubber stamped" President Bushs agenda, rather than acting as an independent watchdog and ...

Kentucky Cabinet for Health and Family Services

Employing some 8,000 people, the Kentucky Cabinet for Health and...

California's Budget Cuts not a Reason to Cut Social Services

It is a dangerous to cut social service programs. California is setting itself up for a police state. Background...

Sport Stadiums and Their Costs

In five pages this paper examines sport stadiums' construction and considers types of public funding approaches with the nonprofit...

Hockey Violence from a Sociological Perspective

In seven pages the violence in hockey is discussed from a sociological viewpoint and includes such issues as public response, team...

New York's Orange County and Social Services

In four pages this paper compares the city of Newburgh and Orange County to New York State in terms of social services programs an...

Privatization in Jersey City, New Jersey

This 8 page paper discusses the Jersey City efforts to save money and streamline services by using several privatization methods. ...

U.S. Economy and Its Health

In three pages this report argues that despite its reported good health by the media and politicians the U.S. economy is ailing an...

Precarious Dependencies Gender, Class, and Domestic Service in Bolivia by Lesley Gill

In three pages this report discusses the relationships that existed between elite La Paz employers and their domestic workers with...

Employment Conditions and Legal Terms

In five pages the Fair Labor Standards Act and Employment at Will are considered within the context of the cases Donovan c. Transw...

Photography During Times of War

War is not a pretty picture. There is pain, fear, and horror in photographs of war. There is also honor and bravery. War photog...

Healthcare Information Services and Data Warehousing

In ten pages data warehousing is discussed in terms of its medical applications in terms of cohesion, effectiveness, and cost effi...

Public School Uniforms

In seven pages this research paper discusses the issues associated with uniform implementation in public schools with positive imp...

Mentally Ill Homeless Persons and Social Services

In seven pages this paper discusses how to provide social services for mentally ill homeless individuals. There is a detailed bib...

NJ Social Services Programs

In five pages this paper examines New Jersey's social service programs in a consideration of such groups as the 'Self Help Clearin...

Witold Rybczynski's City Life and American Suburban Malls

In five pages this paper considers American suburbs as they are depicted in A World of Strangers: Order & Action In Urban Publ...

Accounting in Terms of the Women Outside the Formal Workforce and Their Economic Contributions

This is a paper containing five pages that discusses the situations and problems involved in undertaking a study of the nonpaid wo...

Discount Retailing Case Study Analysis of Wal-Mart

upon the practice of determining what methodologies can be used to obtain those products at the lowest costs and share such fortun...

Lack of Tolerance in Moral Principle Illogic

In four pages this paper examines the tolerance that is sadly lacking from most moral principles with a discussion of illogic and ...

Terrorism and the Media

media to help them in this effort (Bremer, 1987). For most of the last 20 years, all kinds of terrorist activities were captured ...

Political Philosophy of Greece and Athens

much as they are in todays society. Therefore, the philosophies and laws created chaos, but democracy was enjoyed as a fact of ex...

Comparison of the Health Care Systems in Canada and America

In twelve pages this research paper contrasts and compares the advantages of Canada's public approach to health care as opposed to...

Public Trust and Media Exploitation

In five pages this paper argues that the media has betrayed the 'public trust because of the influence of competition with the pro...

CSG Systems International Marketing Report

In ten pages this research paper discusses CSG Systems in an international marketing report that includes business history, produc...

Presidential Election of 2000 and 1999 Public Opinion Polls

In seven pages this paper examines the practice of polling in terms of history and the criticisms pertaining to the election of 20...

Max Weber's Theories on Bureaucracy

In five pages the theories of Max Weber are considered within the context of James Q. Wilson's obervations in a general discussion...

When the Tuition Bill Arrives Remain in School!

A one page paper contains a letter of persuasion directed toward school administrators that claims a student's grades, commitment ...

Changing U.S. Society

United States of America. And whether the people who have "made it" are happy or not is not an issue. They are still living a surr...