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Essays 31 - 60

Creating Repeat Business for Build-a-Bear

more effective direct marketing, with the collection of owners details, (or their parents details when undertaking is of age), and...

Consumer Purchasing and Motivational Theories

In ten pages this essay features the hierarchy of needs developed by Abraham Maslow in an assessment of the statement 'Motivationa...

Case Study on Activity Based Costing

In six pages a financially troubled public broadcasting company is examined in terms of the issue as to whether or not a new video...

Behavior of Buyers

often with a higher age. However, there are some trends we can gather even at this level. The choice of a holiday is one of a hi...

Developing a Model to Analyze Buyer Behavior

In a paper consisting of sixteen pages a model is developed that will identify buyer behavior regarding purchases and influence ba...

The Pros and Cons of LTC

Purchasing long-term care insurance is something that is promoted by insurance companies but there are many alternatives. This pap...

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

The Decision Making Process of Apple iPod Purchasers

described as a premium brand, where quality accompanied price, with a strong image and personality embracing style and innovation....

Trade Practices Act 1974 Australian Law Case Study

this to be held the transaction must be seen as being akin to trade and commerce. Normally the sale of a property may be seen as e...

Marine Products and Consumer Choices

already is immersed in the world of fishing technology. The paper will examine if the new products would be considered a step up i...

UK Financial Services and Marketing

In seven pages this paper examines the financial services' market in the United Kingdom in a consideration of purchase types, purc...

Purchase Orders and Internal Control

The purchasing department has only to formally place the order for the item and issue the paperwork that will authorize payment wh...

The Marketing Of Prescription Drugs

A five stage model looking at problem recognition, information search, evaluation of alternatives, purchase decision, and post- pu...

The Late Delivery of Damaged Goods Purchased Under a FOB Contract

bring English law onto the same level as international law and international jurisdictions (White and Bradgate, 1993). In...

Real Costs and Benefits Determination

over a five-year period. Table 2 demonstrates that the total annual savings at a discount factor of 10 percent is $1,137,210 rath...

Likelihood of Impulse Buying Assessed

general purchasing theory. It has been known for a long time that consumers may be divided into various grouping dependant on thei...

Controversial Marketing's Uses and Value

other aspect that will gain attention. The value may be questionable when negative publicity is received, or the individual...

Ethical Case Study; Is It Ethical for an Employee to Use Work Time for a Personal Projects?

actions" (dictionary.com, 2007). Therefore, it needs to be considered whether or not the actions of the employees were right or wr...

Marketing Case Study; Beauty Products (Singapore) Ltd and the S&S Skincare Range

but the skincare brands owned by the company are not demonstrating an increasing level of sales proportional to the market increas...

Content and Process Based Motivation Theories

relationship (Armstrong, 2009, p320). Process theories place an emphasis on the differences that are found in employees, and inste...

Juvenile Deliquency as Revealed in Rebel Without A Cause

is an eternity to teenagers. It was his intention to tell the story of a generation coming of age in one night" (Hyams et al PG)....

Issues Pertaining to Globalization

aided these countries in reducing the technology gap, facilitating their production of exports (Stiglitz, 2007). The globalization...

Debate on Mental Health Parity Legislation

is still very much on the burner as far as an issue we want to see addressed before we recess" (Landa, 2001; p. 8)....

Swaps, Interest Rates, and Investments

In five pages a student submitted case study examines different types of investments, different return rates, and investment parit...

Gender Parity and Canada

cultural views on gender parity. It has been argued that gender parity in Canada has been achieved more than in many other Wes...

Parity, Exchange Rates, and Israel

In fifteen pages this research paper discusses Israel in a consideration of rates of currency exchange, balance of payments and ho...

U.S. Income Inequality

In five pages this paper examines wage disparities that exist in the U.S. with an emphasis upon gender parity. Ten sources are ci...

Canada's Legislature and Gender Parity

In ten pages this paper discusses Canada's legislature in terms of inequality and addresses various gender parity issues. Eight s...

Mental Health Parity and Nebraska Legislative Bill 255

In twelve pages this paper discusses the 'Mental Health Parity' law or Nebraska's Legislative Bill 35 in a consideration of its re...

Gender Parity in Daughters of the Dreaming by Diane Bell

In five pages this American anthropologist's controversial text is explored in a contention that the importance of aboriginal wome...