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Essays 1411 - 1440

The Importance of Brand Names

The writer evaluates the importance of various aspects of branding, including brand names, equity, and consumer loyalty. The write...

Global Marketing and Warfare Effects on Trading

Hankey, to His Majestys Government that "drastic means must be taken to prevent British subjects succumbing to the temptation of c...

An Overview of the American Express Company

In a paper consisting of twenty pages charge card and credit card markets are explored along with trends including Visa and Master...

Global Project Management

In eight pages this report examines international project management factors including problems, advantages, disadvantages, and pr...

International Business and the Importance of Training and Development

companies are complaining about the shortage of trained technological manpower" (Anonymous, 1998; p. PG). One Israeli company, To...

Europe and American International Business

In thirty five pages this paper explores in great detail US based businesses and their European prospects and consider how major A...

Nancy J. Adler's International Dimensions of Organizational Behavior

In twenty pages several aspects of international management are discussed within the context of Nancy J. Adler's book. Eight sour...

Birds-eye View Of an Emerging World and Global Marketing

International advertising is the focus of attention. Demographics in respect to a variety of countries are discussed, inclusive of...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Brazil and Toys 'R' Us

But the company is not sitting idle at home. It is in the midst of an ambitious campaign (which includes closing some older, less...

Japan and Kentucky Fried Chicken

In a ten page paper considering international business the successes and problems of the KFC franchise in Japan are examined in te...

Global Commerce and Ocean Ports

In nine pages this paper discusses international commerce with regard to transportation changes and ocean port issues. Eight sour...

Global Impact of Computers

parts of the world. In Japan the realities that involve the computer and the participation in such is called maruchmedia, or mu...

Global Marketing Negotiations and Tactics

are changing as well. As a prime example of this, one may look at US franchisers and how well they are doing in Mexico. Fifteen ...

Incidence of Bribery in the International Business Environment

In ten pages international business is discussed with the focus on the incidence of bribery and efforts to curtail what has become...

Global Airline Industry Identification and Maintenance of Competitive Advantage

In fifteen pages this paper examines global marketing in a consideration of how the international airline industry identifies and ...

How Is Globalization Impacting on Leadership

The requirements for leaders in the commercial environment are being impacted by globalization. Research assessing the skills and ...

Was the Iraq War Illegal?

In 2003 the United States, the United Kingdom, and Australia invaded Iraq. The war was controversial, justified to many of the ele...

State Differences Scope of APRNs

Advanced Practice Registered Nurses (APRN) are licensed registered nurses (RNs) who have advanced graduate degree education. They ...

Taiwan as a Destination for Kelly Logistics

highly aligned with the traditional Chinese values due to the political, events of the 1940s ion China which force many Chinese to...

Capital Flows into Developing Counties and International Financial and Monetary Systems

place between the developed wealthy countries. Another form of capital flow is that indirect investment. This has been seen in m...

Marketing Plan for the World Wildlife Fund

nongovernmental organization was started in United Kingdom, but the concept and organizational value since spread which has create...

The Nature Of Strategy In An International Context; The Case of Nissan

is also highly reflective of the Japanese culture. The automotive industry in Japan rose up after the Second World War. It reflec...

Are Large US Firms Ready to Convert to IFRS?

many major firms is the way that the changes will impact on their accounting policies and potential impact on the way that the res...

Accounting in China

way it has been introduced, including the exceptions for public enterprises to certain regulation, such as the related party discl...

How Accounting Rules Change

including major accounting firms. While we generally consider the effects of this Act on public companies, Hamel (2003) reminds pe...

Fair Trade

that it requires local people to adjust to its way of doing things - such as operating with a high degree of mechanization - and i...

GULFSTREAM - ARTICLE REVIEW

into account a variety of criteria including location, nearness to a qualified employment base and access to infrastructure (Chan ...

Against Trade Liberalization

to the extent that they are dealing with ethical companies. In far too many instances - the old Nike sweatshops, Union Carbide in...

International Politics and Issues of Importance

ensure that it survives and operates properly.4 A stable democracy has two sides: "the constitutional aspect, which provides the r...