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Essays 481 - 510

Examining the Brand Equity for Coke

The concept of brand equity is discussed. The concept is then used to examine the way brand equity is created by Coca Cola though...

Andrew Cherlin's Introduction to Public and Private Families

we spend most of our personal lives, it is within this context that we make decisions about personal concerns, like whether to mar...

Becoming a Contextually Ambidextrous Firm

Asia) and the launch of new brands as well as diversification. These may all be seen as forward-looking strategies indicating plan...

Marxist Though and International Relations

sell their labor. The result is the control of many by a few, but as the bourgeoisie become increasing reliant ion the production ...

Concepts Linked to Service Delivery

of pure tangible goods; these are companies offering goods such as soap powder, so the service concept may be considered as applyi...

Design, Creativity and Innovation

While innovation seems to be a rather easy concept to define despite its complications and implications, the term design is much m...

Definition and Application of Postmodernism

of these schools of thought was sufficient, but that there could be the existence of the competing thoughts that create conflict ...

Emotional Intelligence in the High Technology Workplace

Indeed, even prior to Golmans book the importance of the ability to interrelate with others as a factor in determining business su...

Leadership Case Study Analysis

The value is that the more people know each other, the less likely they are to try to sabotage each other or to create cliques. 2...

Justice Concept

the supreme principle, the fundamental principle on which any well-ordered society could live (Bhandari, nd). Plato was certainl...

Criminal Intent and Inter Vivos Trusts

the conviction of most crimes. The intent element is usually fulfilled if the defendant was generally aware that she or he was ve...

Righteousness of God and Human Rights

reliance on Gods righteousness, he became determined to seek revenge upon the landowners family. However, before he could do so af...

Leadership and Education

School Reform : Race, Politics, and the Challenge of Urban Education as a means by which to illustrate how the notion of education...

The Concept of Manifest Destiny as it Applies to Early Life in California

Yankee settlement. Only two days after the American flag rose in the center of town in July, 1846, More than two hundred Mormon s...

Manufacturing and How to Become 'Lean'

qualities. Examples include: damage during transportation, rework double handling; misidentification in storage; loss in storage; ...

Improving Worker Self Concept and Moral Proposal Questionnaire

In a discussion consisting of five pages a worker's self concept in a unionized workplace is presented through a proposal of infor...

Accounting Concept of 'Going Concern'

In five pages this concept, its meaning and purpose are explored as well as the ways in which is supports historical costing, matc...

Understanding Triple Bottom Line Management

This 5 page paper discusses the concept of the Triple Bottom Line, a method that measures the performance of a company using three...

Intellectuals and the Use of Critical Thinking

The role of critical thinking in American society has taken on greater importance in the 21st century. This paper relates the conc...

Concepts and Theories for the Management of Business Communications

In a paper consisting of eight pages conventional theories and concepts of management communications are considered with an altern...

Corporate Social Responsibility And Energy Management

which formed the core aspects of social responsibility today; these are the charity principle and stewardship principle (Frederick...

Organization Success - The McKinsey 7-S Framework

in 1982, Peters and Waterman who were working at McKinsey & Company, a consulting firm, were identifying the factors of success in...

Baumol's Sales Revenue Maximization Model

a separation of management control and ownership, giving management an agency relationship which incorporates some level of freedo...

Positioning

fewer resources the company has the greater the attractiveness of a niche market due to the way that the market operates and the a...

Monopolies, Oligopolies, Cartels and OPEC

some benefits, although it does not stimulate development, it will provide the services and is a useful model where there may not ...

Organizational Justice and Motivation

that this will impact on behavior. As seen in the Mayos Hawthorne studies, where employees had a good employment relationship with...

Assortative Mating and Social Development

homogamy, rather than assertive selection, is a distinct cause in the development of marital relationships. What should be noted ...

Managerial Economics; the Dominant Firm

2000). There are a number of examples of this model, however it is one that is generally seen as unhealthy on an industry...

Dyson: Come Hell or High Water

looks at it in a certain way-the way the media wants them to perceive it. In this case, the media has used this device to portray ...

Concept Analysis/Loneliness

149 studies, women, aged 60 to 80, indicated higher levels of loneliness than do men (Beal, 2006). The research conducted by Rokac...