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Essays 781 - 810

Discovering and Marketing a New Product

In twenty one pages this report discusses DaimlerChrysler's desire to introduce a motorbike to its product line and considers pote...

Hypothetical 2000 Advertising and Marketing Plan for Budweiser

In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, an...

Al Gore Marketing Plan

In eight pages this paper considers the marketing of political candidate Al Gore in a strategic examination that includes the 4Ps,...

British Tourist Attraction the Cutty Sark's Marketing Plan

carry wool from Australia before being sold to the Portuguese in 1895 and renamed the Ferreira. It was not until 1922 when a forme...

New Zealand and Australia's Indigenous Peoples and Political Rights

law protects against discrimination and provides for true equality, in reality even the rule of law cannot provide for true equali...

Lincoln Community Hosptial Cost Regression

$4,722,847 (anticipated revenue) and then dividing that by 25 (number of beds) x $119,655 (the cost for each additional bed added)...

New Brunswick, Canada's Zinc Industry

(to the east) and the U.S. state of Maine (to the south). The land mass of New Brunswick is 73,500 km2 and 85 percent of that is f...

Marketing Plans and the Incorporation of eMarketing

it is a medium that is still in its infancy, there are no steadfast rules regarding marketing on the Web (Pragnetix Ltd., nd). Non...

Market Planning and Cultural Barriers

Therefore culture is wide and varied, but considering the amount of different aspects it covers we can see that it will also be ea...

Acme Rainwater Collection Systems Marketing Plan

in areas in which there is sufficient rainfall so that water availability generally is not an issue. The cities lie in a region o...

Rechargable Value Card Marketing Plan

who have credit cards may feel a little frightened about letting that information out on a website (even if the web site is secure...

Strategy Plan and Marketing Mix for Slip on Soccer Cleats

do quite well, forcing other competitors to keep up with it. One major component of the marketing mix is, of course, the...

Reinventing the 'Old' Concept of Institutionalism

interested in state and societal forces that shape the way political actors define their interests, and how such forces structure ...

New Market Entry Strategies of Wal Mart

is that for all its innovation in retail, Wal-Marts ethical base needs to be strengthened. Positive Aspects Formerly the wo...

Developing and Marketing New Services and Products and Consumer Attitudes

fair Trade, or received a good review in a food and drink magazine. It is worth noting that this will also reflect political chang...

Marks and Spencer Type Store Marketing Plan

less bureaucratic and flatter, it is interesting that the first attempt at this, in 1999 was not a success. At the time the compan...

Marketing Plan and Analysis for GAP Inc

babygap.com (The Gap, Timeline, 2002). Also, in 1998, Banana Republic premiered its first-ever TV commercials and debuts its priva...

Redwood Coast Fitness and Wellness Spa Marketing Plan

goals of the marketing program; an action plan that features a marketing mix and appropriate activities; a discussion about budget...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

Dr. Finch's Dental Practice Marketing Plan

British Columbia. White Rock is near the US-Canadian border, and Dr. Finch has several US patients. She is the only solo female ...

Portable Printer Marketing and Business Plan

intended for use with a handheld computer fits well into this continuing "downsizing" trend. Vision and Mission Statements ...

An Analysis of New Product Marketing Suitability

conductivity properties (Gibson, 1999). It is this additional conductivity that will help the cause of solar energy, otherwise kno...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

New York and Hosting the 2012 Summer Olympics

in Colorado Springs lobbying for New York City (Brennan, 2002). Olympian Bob Beamon, who broke the long-jump record in the 1969 G...

P and O Ferries Marketing Plan Development

of ?2,366.7 million (P&O, 2001). However, although the turnover fell only slightly there was a large drop in the profit, indicatin...

Internet Marketing of New and Used Automotive Parts

all has been that of the computer. In more recent times, the computer has moved from the restriction of industry well into the ma...

EDUTOT - INTERNAL MARKETING PLAN

In previous papers, Ive collected information about various countries that might be receptive to EduTot, the software educational ...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

SPORTS MARKETING PLAN FOR NORTH AMERICAN LACROSSE LEAGUE

is little more than a logo and a vague concept. Its the players, however, that personalize the experience - as such, any kind of s...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...