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Mintzberg et al, 1998). Successful and effective risk management may even be the source of a competitive advantage (Rose, 2001, P...

seen as a weakness, but this also leads to a greater level of input to the decision making process and reduces the issues of bound...

positive attitude that applicants already possessed. "We draft great attitudes. If you dont have a good attitude, we dont want yo...

advancing the commercial airline industry, for example, Southwest was the first airline to offer a frequent flyer program that off...

Worth Regional Airport Board files a suit against Southwest to stop them from operating out of Love Field, which was the downtown ...

with a variety of governmental rules and regulations. In the United States, for example, airline companies operate under the auspi...

policy to be honest with its employees, that "through effective people management, the company had created the right type of cultu...

won it again in February 1989, February 1990, March 1990, December 1991, March 1992, and May 1992 (Quick, 1992). No other airline ...

as a top airline due to its geography and technology with the only factors hampering its further growth and global impact being ca...

relations school of management, where motivation is directly related to the quality of the employment relationship. Furthermore, t...

customer service (Southwest, 2012). The firm has been highly regarded by investor due to the strong financial results that have be...

industry in technologies and practices that will conserve and protect natural resources. 2. Strategic Goals, Mission and Vision ...

The writer looks at the airline industry in 2007/8, and assessed the main drivers and success factors. JetBlue is assessed using ...

In twelve pages this case study examines the components of success employed by Southwest Airlines in a consideration of its mark...

In eight pages this paper examines acquisition advantages over startup, Porter's Competitive Strategy, and the marketing effects o...

there was some exceptional contracts which did not sit easily into the analysis of offer and acceptance as in multipartite contrac...

attention and of course operations is a leading factor in whether any organization achieves and retains success. Four other areas...

to examine Southwests approach to marketing, finance, management and human resource management. Marketing The marketing mix...

can effect the way a business operates, and that any strategy a business undertakes should take these factors into consideration w...

However, just because an airline has been successful in the past is not mean it will automatically be successful in the future. A ...

need to have a great deal of specific knowledge (Bureau of Labor Statistics, 2007). Some pilots are recruited from the military fo...

for individuals backgrounds, abilities or even commitment to the company. At present there has been one meeting of most of the gr...

will be a disproportional increase in demand, increasing the overall revenues. In the last few decades there has been an increas...

nuts and drinks instead) and even a change in clothing. Rather than uniforms, SWA attendants and pilots dress casually, in polo sh...

the date of September 2: Fly out of Miami on United, rebook a flight on another airline through United or request a refund (Tweh, ...

rather than predominantly reactive to market forces influencing prices (Dognais, 2010). Marketing in terms of promotion and abil...

even if airlines are leased tends to be high (Belobaba et al, 2009). The high level of concentration and use of existing brands al...

things through the Southwest Way: A warrior spirit, a servants heart and a fun-LUVing attitude (LUV is the stock symbol under whic...

Were able to pry a little more from the companys recent annual report, which dedicates a great deal of copy to employees (providin...

The company furthermore is "no-frills" (meaning no meals or snacks on board) and a no-assigned seats policy, which helps the carri...