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Essays 211 - 240

PR Strategies For Target Markets

potential clients to lower their guard and get to know the owners as well as the products, which serve to acquaint existing custom...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

PUBLIC RELATIONS,SMEs AND THEORIES

PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...

PAUL SMITH, STEROIDS AND THE SPORT OF JAZKE

This 5-page paper provides a fictitious scenario about a sports player admitting to using steroids on his death bed. The paper dis...

Sports Public Relations Pros and Media Control

& Johnson had determined it was safe to do so, and it used its PR department to keep the public informed. As a result it came out ...

Case Study of TAE Fuel Company

visibility of the brand also may not always be a good move, the context in which this is seen will also be important in the format...

Nonprofit Organizations and an Evaluation of Public Relations' Economic Value

organization needs the strategic ability to change and/or reinforce public perceptions and thus, behaviors of individuals and orga...

Virgin Records, Richard Branson, and PR

then consider the manifestation of PR in the commercial world. With this background we can then apply the lessons to the examinati...

A Case Study on Public Relations

There is currently animosity between the university and the local community, which may result in difficulties when it comes to dev...

Brand Analysis of McDonald's

company. While many people thought that the suit was ridiculous it was bad publicity for McDonalds. Another problem is the recent ...

United Kingdom's Marks and Spencer and Public Relations

UK, and felt by companies such as Marks and Spencer. In effect the market that Marks and Spencer sold to had disappeared....

Defining Public Relations

free advertising for her and her company, which is now doing well. How might one explain this phenomenon? People tend to root for ...

The Negative Side of Wal-Mart and Its Public Relations Campaign

to full- and part-time employees (Weber, 2004). It promotes the benefits of being in a community, including jobs and donations to ...

Wal Mart and Public Relations Issues

retailers were learning at the same time, but that Wal-Mart learned to apply better than most. When Walton was able to buy an ite...

Interview Regarding Marketing and Public Relations

technological advance has proven essential for both small and large companies alike, it has also come to represent a new wave of g...

An Overview of Public Relations Document Formats

more than a bit of controversy. Some individuals, especially in foreign countries, were worried that the old currency was being di...

Strategies Suggestions for Samsung

may be responsive to image, they may not be willing to pay a premium for the value association. For example, in the UK the budget ...

PR and BP Katrina and Fiscal Cliff

This essay discusses several topics: how to develop interpersonal relationships, different publics in public relations, and the ef...

Tools for Public Relations

The writer presents a paper written in two parts, both parts concern at issues associated with firms using marketing PR. In the f...

Business Problem Solving and Public Relations

In nine pages this paper presents a case study that illustrates how PR can assist in problem solving as it relates to pet stores a...

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

Writing Classification Concept

In four pages this paper discusses classification as it pertains to writing....

Comparative Philosophical Analysis of David Hume and George Berkeley

In five pages this report compares Hume and Berkeley in terms of their philosophies' differences and similarities particularly as ...

Late 1990s' Social Security System

In five pages this paper asks 3 questions pertaining to the 1990s' Social Security system in terms of benefit entitlement, risk of...

Answers to Health Questions

In five pages this paper examines seven topics pertaining to the health care industry in terms of potential questions that might r...

Kew Gardens and its Origins

In eight pages various questions pertaining to Kew Gardens and its origins are answered. There are 6 sources cited in the bibliog...

Performance Measurements and Management Accounting

In eight pages this paper answers various questions regarding management accounting in a consideration of performance measurements...

U.S. and the Rights of States

about. The issue of state power versus central power has been significant throughout American history, but was most significant d...

Today's Deregulation in the Airline Industry

In this paper consisting of eight pages a summary, presentation of issues, and answers to specific questions pertaining to airline...

4 Questions on Literature

In five pages four questions pertaining to Frederick Douglass, Nathaniel Hawthorne, Emily Dickinson, and Edgar Allan Poe are consi...