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Essays 601 - 630

Marketing Principles, Brand Loyalty and Globalization

A good deal of literature has been prepared on the topics of global brands and localization -- or standardization -- of global bra...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

The Greek Shipping Market

market. Countries where the shipping industry is well established and a culture of shipping exist may have an advantage, but this ...

Marketing Nigeria As a Tourist Destination and Improving Its’ Image

other developing countries with lacking infrastructures have pursued tourism as a sustainable economic policy. The idea of touris...

Adding E-Commerce To An Existing Business

and a map that shows where the business is located and the products they offer. Many of todays consumers do their comparison shopp...

The European PHEC and the American DTC

advertising in the US Since the mid-1980s, the FDA has allowed DTC advertising in the US. Originally, a few DTC ads were allowed ...

Functions of Public Relations

functions for organizations in facilitating establishing and maintaining a positive public image, but it also functions for societ...

Bally's and the Fitness Industry

II. The Gym Industry The health club industry has been shown to be tough during even the most difficult economic times ("Indu...

Voluntary Group Marketing

profiles together. The importance of this variable means it should be present at the beginning, but will not be used until the ana...

Yahoo and Amazon.com Compared

best, and many users are not comfortable relying solely on Yahoo! for those services. Opportunities * Yahoo! already has millions ...

Nike's Employee Recruitment or "Making the Fit"

proverbial "disgruntled" employee leaked an internal report, detailing abysmal working conditions in the factories. The student ...

Imagery in Poetry by Samuel Taylor Coleridge and Christina Rossetti

the bird with his crossbow. With this act, which apparently was motivated by pure blood-lust, the Mariner sins not only ag...

Consumer Protection and Business Law

topic does tend to support the consumer, although sometimes the consumer has to appeal. For example, in Leipart v. Guardian Indust...

Function of Government within the realm of Private Business

to be applied as appropriate" (Should Agricultural Subsidies Be Abolished, 2002). Others against government subsidies sit...

Economic Analysis of the Pharmaceutical Industry

(or at least to help reduce the side effects of this immune deficiency disease). The reality of the situation is, however, ...

Global Sources and Interfaces

may also be seen in constant conflict, with different departments demanding different things, from new designs to standard compone...

Statutory Employment Policies versus Job Security

for mediating conflict and compensating for job loss (Mosley, 2001). The vast majority of employment protection policies were firs...

A Toyota SWOT Analysis

In a paper consisting of five pages the SWOT analysis is applied to Toyota and the writer also includes discussions of research, d...

Elderly and Volunteerism

Eastern Europe and Russia assisting entrepreneurs and city economic departments make the transition to a market economy. ...

Annotated Bibliography

1969 and has numerous updates as well as many citation in other works, both tutorial and research papers, for example it is cited ...

Designing Research; Why Do Music Users Download from Illegal Sources?

is important to determines why the illegal downloads are so important and what the record companies could do to increase sales of ...

Yellow Wallpaper & Female Marginalization

century and also well into the twentieth, what historian Barbara Welter refers to as the "Cult of True Womanhood" characterized ho...

Nestle and Wyeth; Ethical Marketing?

give an unbiased assessment of that marketing is being utilized in the infant formula market. Nestle and Wyeth are the companies b...

France and United States' Luxury Hotels

In six pages this research paper examines luxury hotels in a comparative analysis of markets in the United States and France with ...

American Hotel Industry Changes

law and it is enforced by the Wage & Hour Division of the U.S. Department of Labor (DOL). This Act was amended in 1940, 1947, 1949...

Business Application of Sun tzu's Art of War

In seven pages this research paper discusses how today's highly competitive business market can benefit from the principles contai...

Italian Business Culture

of prescribed gender roles. Societies that express a high degree of masculinity (MAS), as versus femininity. High MAS cultures are...

Issues in Advertising

products that enhance social relationships); detached--independent and self-sufficient (inclined to buy products that appeal to in...

Cutting Edge Golf Carts Business Plan

has never been done before. Presumably the company principals are young, innovative and entrepreneurial and will put in the time n...