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Essays 61 - 90

School Counseling

with "relatively well-adjusted" individuals (Hood and Johnson 213). It measures "everyday characteristics," such as "soci-ability,...

Mayo Clinic; Market Research Memo

to sell to the existing customers and to sell its existing products and services to new customers. With this strategy in mind mark...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

How Research is Used by a Distribution Company

generalized research which took place many years ago. In more recent years there has been research that can be seen as specificall...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Developing Marketing for McBride

including the characteristics of the features and delivery as well as the motivation to choose one supplier over another. It is wi...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

Should Citibank Launch a Credit Card?

foreign bank to have to find other ways of competing. In order to gain access to the local market Citibank utilized innovative app...

Global Marketing Strategy; With Specific Attention on the Automotive Industry

new buyers. It is also notable that the firms which have had the greatest drops are those with the weakest marketing, whol...

International Expansion

consider various risks. Transaction exposure risk is described as the risk associated with the cost and revenue in terms of a chan...

Investment Questions

participants leads to a situation where, at any point in time, actual prices of individual securities already reflect the effects ...

Research and Research Design Issues

to directly measure, but it could be operationalized in terms of measuring related metrics such as life expectancy, standard of li...

Harland Case Study

benefits, the economies of scale and a guarantee of consistency are two of the principle attractions (Levitt, 1983). This will res...

Harrison-Keyes E-books Case Study

very successful. A similar opportunity now exists for the publishing industry. There is a great future potential, in the Memo fr...

Sports and the Use of Biomechanics

The writer examines the use of biomechanics in sports and focuses on accurate analysis and proper application of technology. The w...

Many Contrasts of Cassius 'Muhammad Ali' Clay

In five pages the sports' contributions of this African American heavyweight boxing champion are examined in terms of his many con...

Extreme Sports Participation and What Motivates It

In five pages this paper examines various theories associated with the motivations behind extreme sports' participation. Four sour...

Power at Play Sports and the Problem of Masculinity by Michael A. Messner Reviewed

observations is that sports changed with the introduction of females and acceptance of gay athletes as traditional male sporting e...

Adding an Athletic Trainer to the Sports Medicine Clinic

increase; third-party payers strive to keep payments as low as possible; individuals seek to enhance performance or gain the great...

Cash Budgeting at Lawrence Sports

developed well, where it indicates that additional funds will be needed it is likely that such will be the case. It also provides...

Does an Economic Crisis Hurt the Entertainment and Sports Industries?

it seemed, the United States was plunged into the worst economic crisis since the Great Depression. For the entertainment and spo...

Does the NFL Encourage and Condone Drug Use?

to the punishment of testing positive two years later, and began year-round random drug testing of athletes in 1990 (Congress Puts...

Athletes, Congress, and Steroid Use

Shadows" hit the stands. Written by two San Francisco Chronicle reporters publicly implicated several big name baseball players i...

Running and its Benefits

discouraged as it is difficult at first (Barrios, 2007). Once someone starts to run, he or she may feel tired after a short period...

The Role of Goal Setting in Sports

performance (Duda, 1993). Therefore, our first argument needs to be that goals setting is important, but not only in its e...

Baseball's Color Barrier and Jackie Robinson

Astonishingly, he stole 40 bases and scored 113 runs (Olsen, 1974). From the beginning, Jackie Robinson proved himself not only ...

Lasting Legacy of Baseball's Jackie Robinson

In eleven pages Brooklyn Dodgers' baseball player Jackie Robinson, who successfully broke through the sport's color barrier in 194...

Athletes and Sports

In twelve pages this paper discusses child development and achieving an identity through sports in a consideration of pressures, r...

Female Participation in Basketball

can manifest itself in numerous ways, each as tragic and as unfair as the other. Women who play in the eight-team Womens Na...