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Essays 2011 - 2040

Transactional and Relationship Approaches to Marketing

In twelve pages this research paper considers transactional and relationship marketing methods in a contrast of differences. Eigh...

Quality Control Problems at Macy's

In seven pages this research paper considers the decline of customer service offered by the American department store R.H. Macy's....

Comparison of Coconuts Music and Specs Music Corp.

In eleven pages this research paper contrasts and compares these Internet music retail companies. Seven sources are cited in the ...

Volkswagen Marketing Audit

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

Pricing Strategies of Microsoft and Intel

In sixteen pages this research paper compares the pricing strategies of Microsoft and Intel. There are more than fifteen sources ...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Written Communication and the Value of Design and Layout

In six pages this research paper considers how in print media messages are effectively conveyed through page design and layout. F...

American Small Business and a History of its Growth

In eleven pages this research paper considers American small business development from an historical perspective. Nine sources ar...

Information's Function in Managerial Decision Making

This research paper examines two topics, which are the roles of managers and also how these managers employ information in order t...

Forecasting Exchange Rates Through Proposed Variables and Testing Models

In thirty five pages exchange rates and forecasting them through proposed variables and testing models are the topics of this rese...

Retirement Planning and the Young Generation

In eighteen pages this research paper examines the differences in approaching retirement planning between the younger American gen...

U.S. Electricity Industry Microeconomics and International Cartels

In seven pages this research paper examines U.S. and Canadian utility merger cartels in a consideration of price advantages as a r...

Business and Electronic Commerce

In eleven pages this research examines Internet marketing in a consideration of its implications for business with globalization a...

Telecommunications and Marketing II

In twelve pages this research paper examines the Internet's impact upon business with a variety of issues discussed and marketing ...

Past, Present, and Future Internet and Marketing IV

In fourteen pages this research paper considers ecommerce in an examination of past and future growth with various companies and m...

Internet Air Freight Marketing

In ten pages this research paper examines UPS and FedEx in a consideration of how an air freight carrier can succeed at maintainin...

Analysis of Netscape Communications

In six pages this research paper presents the history and some financial information on Netscape Communications Corporation that i...

Environmental Effects of Marketing

In eleven pages this research paper examines environmental advertising and the short term gains that are predominantly emphasized ...

Efficiency and Costs of Electronic Data Exchange

In five pages this research paper examines EDI in terms of processes and uses with the emphasis upon shipping and manufacturing wi...

Competitive Workplace and Changes in Office Automation

In six pages this research paper discusses the competitive workplace and the ways in which office automation is constantly changin...

Impact of Information Systems

In six pages this research paper discusses how the corporate sector is impacted by information systems with an emphasis upon compe...

IT Overview

In twenty pages this research paper presents an overview of information technology in a consideration of its societal and business...

Model Dissertation Proposal for RISC Technology of IBM

In eight pages this dissertation proposal evaluates research preparations regarding the RISC technology of IBM and whether this st...

Information Technology of 'Switches'

In three pages this research paper examines the ATM information technology of 'switches' in terms of their engineering and computa...

Trade Barriers and Global Business

In twenty pages this research paper discusses global trading growth in a consideration of potential barriers including tariffs, tr...

Ethics and Global Business

in many countries (Kinnear, 1995). For example, a French firm is not only allowed to bribe a foreign official legally, but the a...

Netherlands' Independence Struggles

In fifteen pages this research paper discusses the Netherlands' quest for independence in a consideration of the roles played by W...

Processes of Global Management Planning, Organization, Leadership, and Control

In fifty pages this research paper emphasizes planning in a consideration of important global management processes along with the ...

Cooling Off On Cuba

Since Fidel Castro took power, the United States has embargoed all trade and travel to Cuba. This research paper argues for normal...

Normalization of Trade Relations Between Vietnam and the US

One-quarter of a million American citizens visited Vietnam last year, a number that reportedly should have been reached this aroun...