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Essays 901 - 930

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Oprah Winfrey's Personality Characteristics

something of herself. Instead of hiding herself from her origins, however, she has been remarkably upfront about her origi...

Media and Inappropriate Language

beginning to use foul language more often (The Real Truth, 2005). Another author argues that "What is causing the increased am...

Hands On and Hands Off Approaches to Business Regulation

entertainment, broadcasting computers and telecommunications are all brought together and offered to the consumer as packages even...

California Mixed Media Artist Kiny McCarrick

and the work only shows the back of his head and his body down to just below the waist. Drawn in stark, bold lines, the body is r...

Media Relations and Public Perception

in Chicago. These exhibition are a success as a result of the attendees that are attracted and the exhibitors that want to attend ...

Media, Marketing, Customers, Public Relations, and Marketing Questions

that got more than five million responses" (Aaker, 1996; p. 240). 2. Explain why selling private brands often enables large retail...

Overview of Media Giants Vivendi, News Corporation, and Time Warner

report? Literature Review In 1992, Ben Bagdikian reported that in the United States: * No more than 11 companies control half o...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

Urban Legend or Zeitgeist Myths

still believe that they will get cancer by overuse of their cell phones. By and large, this is not a bad urban legend in that it m...

Sexuality and Differing Gender Perceptions

Womens magazines are not the only entity attempting to homogenize the male/female experience, however. Numerous...

Criminal Profiler Job Description

"an unrealistic career goal for most people without prior experience" (OConnor, 2003). Academic requirements include an undergrad...

A Globalization View

governments (405). For example, the terrorists attacks on the World Trade Centers in New York City on September 11, 2001 caused "s...

'News' and What it Means

radio station or television station (and most of them own all three types)? Control of the types of perspectives that are allowed ...

TV, New Media, and Audience Engagement

yet learned to manipulate the public by means of psychological strategy; indeed, it has not been all that long since marketing cam...

Media and US Military's Relationship

Vietnam continues to this day. By the time the Grenada and Panama invasions rolled around, the military instituted a complete med...

Political Socialization and Its Major Agents

mass media, school and peers are "major agents of political socialization." Family Lundblad (2004) describes two of her "de...

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

1997 Tobacco Deal and its 1998 Renegotiation

and accepted deal are as follows. By 1997, published reports alleged that the use of tobacco kills approximately 440,000 American...

United Kingdom and Developments in its Mass Media History

each in order to tune in, which over 2.25 million people did" (BBC, 2004). This number apparently quadrupled by the 1930s. The fir...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Racial Profiling and Media Coverage

that authorities should consider what occurred during the summer of 2001 when "Phoenix FBI agent Kenneth Williams urged his superi...

Paul Thaler's Take on the O.J. Simpson Trial, The Spectacle

in some respects hypocritical. He speaks about the evils of the industry but does not specifically point out what evils were media...

Turner's Theory and the Use of Text in Film as Interactive Social Practice

the change - dwindling audience numbers, and the need to cope with more complex narrative structures, for instance - were the outw...

US and Mass Media

slant the truth in order to cater to their sponsors. Of course, the studios got around this by having their news anchors hawk ware...

Should Comcast Buy Disney?

to increase market share they will have to make acquisitions. Increasing market share in the same market also indicates horizontal...

Iraq War and Coverage by the Media

sporadic unless something major happens (like the killing of American civilians or the capture of Saddam Hussein). But critics hav...

Women's Freedom and the Detriment of Marriage

is exemplified by the nuclear family that leaves women unfulfilled. It is ultimately this missing part of life--or the lack of fre...

The Culture of Fear by Glassner

does is to expose the media for what it is, which is an opportunistic and often inaccurate and inept body of reporters that is onl...

Death and Attitudes

but there was also a corresponding increase in the secularisation and commercialisation of the rituals surrounding death. In the 1...