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Essays 211 - 240

QUESTIONS ABOUT MARKETING RESEARCH

and other uses for the research. Following are four ways in which marketing research is used, but this list is by no means exhaust...

KUDLER FINE FOODS AND MARKETING RESEARCH

2) determining a research design; 3) identifying data types/sources; 4) designing data collection forms and other methods; 5) dete...

Marketing Research Proposal To Identify the Features of Effective Social Networking Media Messages

Social media is playing an increasingly important role in firms marketing strategies. This paper presents a research proposal des...

N Gage Market Research Project

If they "start to introduce next-generation services in 2003, GPRS and UMTS non-voice revenue will increase dramatically" (Study p...

Market Research and Role of Competitive Intelligence

such provide a tool that has different value adding characteristics. In defining competitive intelligence there are two facets, ...

Holiday Company Proposal for Marketing Research

utilised in a range of media. The research will need to identify the most approach concept for Globetrotters to use and then test ...

Market Entry Strategy for Romania/A Research Proposal

use to enter the Romanian retail clothing industry and which are likely to be the most cost effective. The hypothesis is that to ...

Human Demographic Information and Market Research

which also is of importance to marketers. Further, older teens are close to adulthood, and they can be expected to continue to bu...

Developing Countries and Marketing Research Data Collection

the it is not questioned. Another source of knowledge can be borrowing from other disciplines and applying it to our own, trial an...

Research and Results on UK's Marketing of Low Cost Airlines

able to help counteract any researcher bias. In any research there will always be bias, by separating the questions from the resea...

Qualitative and Quantitative Research on Marketing for the UK's Airline Industry

be in the answers of many people. This indicates the importance of marketing. If low cost carriers, who are able to differentiat...

Personal Digital Assistant Market Research

In four pages this paper discusses an 'all in one' handheld telephone in a consideration of how to conduct appropriate research in...

Market Research Approaches

In six pages the various ways of conducting market research that are available to an entrepreneur are examined. One source is cit...

Proposal on a Marketing Research Model

This tutorial consisting of eight pages and features a proposal for a marketing research model considering how such a project cont...

New Running Shoes' Line and Market Research

In ten pages this paper considers a new athletic shoes' line in an examination of appropriate market research with such approaches...

Marketing Research Firms and 'Unnecessary' Copyright Laws

In six pages the notion that copyright infringement laws are not necessary for marketing research firms that freely borrow from ex...

Market Research and its Role in Small Business Development

The development of a small business and the role played by market research are the focus of this paper consisting of nine pages wi...

Sports Related Products and Marketing Research

both ask customers what they want and then make efforts to supply those needs. Several have found that ignoring customers changin...

Marketing Research Application

the best possible prices or product availability are meaningless of potential customers are unaware that a certain organization co...

Market Research and its Limitations

properly, is limited by their typical restriction to a two-dimensional plane (1997). In some way, it is not the research that is a...

Research and 'Voice of the Market'

learning about the customers of competitors and what competitors are doing to gain market share. The voice of the customer simpl...

'Bug Shop' Market Research

other than fuel efficiency. Volkswagen still refused to consider any design changes. By then, the external view of the car was a...

British Airways Market Research

In nine pages this report considers British Airways in a market research examination that discusses the airline industry as a whol...

Market Research Interpretation

In seven pages dentistry is considered in this study of marketing research described in the 1995 article by Motes, Huhmann, and Hi...

Market Research and Health Care

In twenty pages large clinics and hospitals are the focus of this consideration of health care activities in market research. Ele...

Marketing Research and MIS

In four pages this paper examines Management Information Systems as they relate to market research in a consideration of startup, ...

Sample Plan for New Product Marketing Research

In eight pages Southeast Asia is the setting for a new product that needs market research conducted with a sample plan for investi...

Creating a Survey and Market Research

In twelve pages this paper examines the process of creating a survey for the purposes of market research. Eight sources are cited...

Research on Sports Marketing Issues

In twelve pages this research paper examines sports marketing in terms of its importance and the activities of auto racing, Notre ...

How Should Tesco Develop their United Kingdom and United States Markets?

over the last decade with the increased international presence, with 5,380 stores and 492,714 employees in the group operations an...