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Essays 361 - 390

The Role of Advertisers and Public Relations in persuading women to smoke

that while the aesthetic nature is specifically associated with each passing era, the fundamental approach to reaching a female au...

Do Advertisers Have an Ethical Responsibility?

why this is so, one must understand that advertising is no longer merely an industry, but rather a full-on cultural force. In toda...

Techniques in Advertising

involving the interplay of corporations, advertising, and public relations, was undoubtedly the oil spill in the Gulf of Mexico ca...

Overview of Subliminal Advertising

well. Subliminal advertising has been an area of concern for quite some time. Wilson Bryan Keys introduction of the concept of su...

MARKET ANALYSIS: CANGO

a common question is "Can I find it on Amazon?" Given Amazons up-front dedication to pure play, it has developed the ecommerce mod...

HUMAN RESOURCES MANAGEMENT OUTLINE

Following is an outline/proposal model detailing a report on the recruitment, selection and retention processes a company undergoe...

HOME DEPOT, HISTORY AND ANALYSIS

The Home Depot Inc., headquartered in Atlanta, GA, is the worlds largest home-improvement chain and second-largest U.S. retailer (...

Birds-eye View Of an Emerging World and Global Marketing

International advertising is the focus of attention. Demographics in respect to a variety of countries are discussed, inclusive of...

Success of the Fast Food Conglomerate Sonic, Incorporated

In six pages a corporate analysis of the successful Sonic fast food chain is presented with recommendations to ensure future succe...

Proposed Research Project on Impulse Buying

In eleven pages this paper presents a research project proposal regarding consumers, impulse buying, and purchase advertising pers...

Celebrity Product Endorsement and Reaction of Consumers

In seven pages a research project on advertising utilizes a survey in order to evaluate how effective celebrity product endorsemen...

General Marketing Overview

In eight pages this paper discusses marketing in a general overview that includes conceptual definition and consideration of such ...

PETsMART Marketing

in each of the markets" (Anonymous petsmart.com) that they serve. Along with focusing upon the needs of its target consumer, the ...

Environmental Effects of Marketing

In eleven pages this research paper examines environmental advertising and the short term gains that are predominantly emphasized ...

Overview of Database Marketing

to a specific target audience. He said, ??If retailers have a limited budget, they can now target a specific mailing to their best...

Review of an Article on Multicultural Marketing

In two pages this paper examines the diversity reflected in multicultural advertising themes and messages. There is 1 source cite...

SWOT Analysis and Case Study of Video Concepts

the local market in Lexington would be too small to be able to support a local Blockbuster location. Nonetheless, Blockbuster bui...

Global Uses of Media Advertising

In five pages this paper examines the consumer appeal of media advertising with examples from such countries as the U.S., portions...

Saturday Morning Children's Cartoons and Gender Studies

In ten pages various examples of Saturday morning children's cartoon television and the commercials that advertised on them are th...

A Business Feasibility Study for Boston

This paper prepares a feasibility study for opening a restaurant in the city of Boston. The author addresses conditions integral ...

Basic Principles and DeBeers Advertising

In eight pages De Beers advertising is evaluated in terms of its successful diamond marketing regarding adhering to basic principl...

Television and Marketing

In ten pages this paper discusses how different cultures employ lyrics and music and examines TV advertising promotion. Six sourc...

AOL Marketing

In five pages this paper examines the marketing endeavors of American online as an external advertising venture for others and reg...

The American Supreme Court by Robert McCloskey

In five pages an analysis of this text by Robert McCloskey is presented....

Contemporary Law v. Pre 1700 Law

of settling a dispute. In fact, during King Henry IIs reign (1133-1189), "no other legal means was recognized for the settlement ...

American Popular Culture and Gender Roles

In five pages this paper discusses how gender roles are created by and are reflected in advertising, popular culture, and educatio...

A Study on the Advertising Industry

In a paper consisting of ten pages the focus is on media advertising companies and how major players have experienced a recent tra...

Consumer Manipulation Through Advertising Images

In five pages this research paper discusses how consumer manipulation is achieved in product advertising campaigns through various...

The Marketing Entry Barrier Posed by Advertising

This research paper contains ten pages and examines how advertising is used to prevent competitiors from entering certain industri...

How Advertising Can Be Employed as a Barrier to Market Entry

In this paper consisting of nine pages the ways in which vehicle advertisers can prevent competitors from entering certain lucrati...