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Essays 391 - 420

Globalization Theories and China's Starbucks

for their parents as a way to thank them for all they did in bringing up the young people (Chinese tea culture, 2006). Tea in Ch...

Diversification Strategy for Starbucks

their coffee. For example, a chain restaurant like Fridays or Chilis might feature Starbucks coffee. With such a move, Starbucks w...

The Application of Human Behavior Concepts at Starbucks

broken down into the smallest components which would acquire the issues give or training. This made the employees cheaper t...

International Market Expansion

for succeeding are offered. The essay concludes with a summary. Examples: Companies Who Successfully Expanded Internationally W...

Starbucks and Russian Expansion

customers can expect to find Starbucks kiosks at hospitals, smaller office buildings and other places lacking enough traffic to su...

Mission Statement of Starbucks

would offer little guidance in any pursuit other than profitability. Addition of the guiding principles defines for management pe...

Corporate Structure and Human Resources at Starbucks Corporation

a month are received from partners voicing a variety of concerns, each of which receives an answer within 14 days (Stopper, 2004, ...

Organization, Leadership, and Fiscal Position of Starbucks

long-term debt and about $380 million in cash, has a stellar balance sheet" (Rosato, 2004, p. 124). The company finances their new...

Starbucks' Marketing

associated with affluence, and in years past it determined new store locations based in large part on per capita income within a s...

Howard Schultz and Starbucks Leadership Strategy

By 1985 he has managed to convince the founders of the coffee company that it is worth trying out the new format of a coffee bar. ...

Notes on Marketing and Strategy

In eight pages this paper examines acquisition advantages over startup, Porter's Competitive Strategy, and the marketing effects o...

History and Corporate Case Study of Starbucks

In five pages this paper discusses Starbucks in an examination of its corporate history, single outlet operations, marketing, bran...

Starbucks and Lessons for the Entrepreneur

not only sells coffee, but the ambiance to go along with it. People will pay about four dollars for a cup of coffee. Before the ad...

Starbucks Coffee and International Marketing

In twenty pages this paper examines the global business rise of Starbucks, its successful international marketing strategies, and ...

Performance Management and Organizational Strategies

In six pages this paper discusses managing performance and compensation strategies as they related to Microsoft, Ben and Jerry's, ...

New Competition and Market Share of Starbucks

In six pages this paper examines Starbucks in terms of its market share and its new competition. Seven sources are cited in the b...

An Examination of Business Ethics

In six pages this research ethics discusses 'good guys' Weyerhauser, Southwest Airlines, and Mary Kay Cosmetics and 'scoundrels' C...

Comprehensive Overview of Starbucks Corporation

In twenty five pages a comprehensive overview of the Starbucks coffee retailer is presented. Eight sources are cited in the bibli...

Starbucks; Challenges in 2002

sales and created loyalty in the customers (Kotler, 2003). Question 2 The problem Starbucks were facing in declining customer s...

Globalization and Its Effects on the American Economy

out to be international "bad boys" seeking out poor, uneducated people to exploit beyond all belief. Rather, they seek to minimiz...

Portfolio Calculations

Using a two share portfolio as an example, the paper presents a number of assessments and calculations that are often used by inv...

The Importance of Culture and Management Decision in the Success of Starbucks

Starbucks has been highly successful. The writer looks at the importance that the corporate culture has played in that success, a...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

Real-World Approaches to Compensation

solves. The Chubb Group of Insurance companies follows only industry average, or slightly higher compensation that base ave...

Corporate Social Responsiblity

Corporate social responsibility involves corporations monitoring themselves and their impact on people and the environment. This r...

Starbucks 2004

be relatively certain of reception of such a place in a specific neighborhood or office park, but imposing the same characteristic...

Number One Specialty Coffee Shop

This essay uses examples to demonstrate the personal characteristics and qualities of Starbucks' CEO, Howard Schultz. It also disc...

Howard Schultz Power and Influence

The power and influence of Howard Schultz, CEO, Starbucks. The essay discusses who has power and influence over Schultz and who he...

Motivating Employees At Three Companies - A Tutorial

has to do with your TPS Writers opinion. You should use your own opinion. For example, you might not believe in Maslows or Vrooms...

Online and Print Marketing at Starbucks

the second type of need is that of psychogenic, these are needs that arise from some type of tension, such as the need for recogni...