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the appropriate technology requires planning and proper implementation of the technology (Spafford, 2003). Lacking either of these...

maintenance costs does not mean it is always true, and as such it needs to be assessed whether or not it is true in this case. Not...

experiencing the economic downturns like other businesses are these days, its still considered a company worth working for, and on...

if the employees are happy and content, that happiness and contentment will trickle down to the customers. This is in direct contr...

for the Dallas-based airlines. As a direct result, not only are his passengers happy to fly his airline, but his "passionate, ded...

(and still knows) how to keep their employees happy. Rather than focusing on customer service, SWAs motto is employee first. The b...

with a variety of governmental rules and regulations. In the United States, for example, airline companies operate under the auspi...

trying to expand domestically, both through organic growth and acquisitions (Gilmer, 2010). SWA today is under the directi...

37th consecutive year of profitability (Southwest Airlines, Fact Sheet, 2010). Meanwhile, other airlines are struggling. Net incom...

in the months following the 9/11 terrorist attacks, for example, people forsook air travel and focused on vacations and travel tha...

relations school of management, where motivation is directly related to the quality of the employment relationship. Furthermore, t...

has been trading for more than 40 years, with a business that has expanded to cover much of the US, flying domestic routes and kee...

out to the target audience is important, and SWA has relied on a variety of creative ways in which this is done. It advertises a g...

at employees or offer a tangible reward at the end of a given year (typically some kind of catalogue from which employees can choo...

move forward it is necessary to look at the company and its position. A useful approach is the resource based view (RBV). With...

background information and applying a number of theories to explain the way in which the industry operates. This will be useful in...

way that the airline competes and assess that strategy the firm uses in the context of the four generic strategies. 3. Southwest ...

use of a single size aircraft where it is possible to easily substitute one aircraft for another is there are operating issues. ...

customer service (Southwest, 2012). The firm has been highly regarded by investor due to the strong financial results that have be...

industry in technologies and practices that will conserve and protect natural resources. 2. Strategic Goals, Mission and Vision ...

income of $178 million and a net margin of 1.6% (2007 net income was $645 million, with a net margin of 6.5%) (Annual Report, 2009...

maintain perspective and balance and to have fun (Culture, 2010). Values shared. This particular question is a very person...

airline has faced some challenged, such as the fine in 2003 for failure to deal fairly with disabled customers. To assess the wa...

Details a leadership development program to be put in place at Southwest Airlines. There are 10 sources listed in the bibliography...

delivering good service, such as the Time 2008 Friendliest Airline award, and Forbes 2008 award for being the most reliable US air...

(Southwest Airlines Co., 2009a). Southwest acquired Morris Air in 1993. This gave Southwest an opening in the Pacific Northwest...

Discusses Southwest Airlines and its relationship with the labor unions. There are 3 sources listed in the bibliography of this 7-...

Using the RBV Approach The writer looks at Southwest Airlines and their different resources with the aim of assessing their streng...

the resources and knowledge gained from the AirTran acquisition. The report will look at the company, consider the way in which i...

text is able to answer many of the questions about the organisation, focusing on leadership and relationships, with context given ...