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Essays 271 - 300

E-Marketing for a Successful Business

This paper examines a situation in which an e-commerce business is slowly declining in terms of profit and web traffic. The autho...

Techniques and Strategies of Lands' End

In seven pages this essay discusses Lands' End techniques and strategies with print ad recommendations included. There is no bibl...

Competitive Marketing Strategies for United, American, and Delta Airlines

In ten pages each of these airlines are examined in an overview that comparies their approaches to marketing and their strategic s...

Wal Mart's Marketing Approaches

In sixteen pages this paper examines the various marketing approaches taken by Wal Mart in an assessment that includes policies, s...

The Financial Situation of the American Express Company

cursory look at the career of Ken Chenault inspires confidence in his ability to negotiate a company toward financial stability. A...

A Case Study of Profitable Business Strategies

be added each day. By picking up divers at their area hotels this is a complimentary service that will bring in even more busines...

Shona Brown and Kathleen Eisenhardt's Competing on the Edge Analyzed

In this paper consisting of 10 pages this text is analyzed in a discussion of the ever changing business world, various strategies...

SWOT Analysis of Nike

In five pages this paper offers Nike future strategy recommendations based upon a SWOT analysis. Three sources are listed in the ...

Strategic Decision Making at Nintendo

In five pages this paper discuses the 1993 strategy decisions that confronted Nintendo with focus recommendations offered. One so...

Department of Defense HR Strategy Plan Development

of attention paid to such issues today. In order to attract and keep hard workers, employers realize that they must represent more...

Future Reebok Strategy

In eight pages this paper presents future strategy recommendations for Reebok which include scope and scale economy maximization a...

A Case Study of American Greeting Cards

In a paper consisting of twelve pages a corporate history, problems, portfolio, and analysis of finances, strategies, and organiza...

Analyzing the Marks and Spencer UK Retailer

In six pages this paper discusses the company in terms of its competitive stucture and also offers future strategy recommendations...

Starbucks Lost Sight of Its Principles

are about is high quality coffee beans (Starbucks, About us, 2009). In the 2007 Annual Report, Schultz wrote that the company had...

Human Resource Strategy for the U.S. Army

has fostered and encouraged the me-attitude. Every country should require service from every citizen as Israel does. The strategic...

Gap Inc Position and Potential Strategy

a single store. The company went to the stock exchanges in 1976, issuing 1.2 million shares. The company philosophy is shown the f...

SWOT Analysis of Kodak

was able to successfully leverage despite its late entry into the digital camera market (Thompson, 2007). The company has been abl...

Expanding into Germany and Canada

need to find new premises or facilities in a new area. Therefore, the capacity of the existing facilities will need to be capable ...

Regional Bank in Australia Case Study

management services (Bank of Queensland 2010). Another major alliance is with Citibank for credit cards (Bank of Queensland 2010)....

Internet Opportunities for Third Party Political Candidates

a very close election and whether or not the timely information was derived from the web, there would have been chaos. Still, the ...

Case Study on Boeing

In five pages Boeing since Alan Mulally was appointed President is evaluated in terms of currenct goal assessment, culture, SWOT a...

Global Business and Manchester United

within the UK. However, Manchester United has managed a feat few sporting clubs realise, they have crossed international b...

Rio Tinto and the Mining Industry

Tinto, 2003). There is the need to work closely with host countries in the international mining operation, this means that issue...

Strategies for Addressing Airline Customer Concerns

need for the additional aircraft (Nellis and Parker, 2000). Otherwise, they will need to disappoint some customers with an inabili...

Harvard Case Study on the Land Rover Discovery SUV

The Land Rover Discovery SUV The Land Rover became a part of life in the United Kingdom in the late 1940s. It was a high quality ...

Case Study of Goodyear

number one manufacturer is Michelin, with 15,000 outlets in the US, and their follower in third place is Firestone that has retail...

Student Submitted Case Study on the Jim Thompson Thai Silk Company

argued that there are only two forms of competitive advantage, that of cost advantage, where a company can produce goods at a much...

Case Study of BMW

market conditions and fashion or trends move faster. There is also a higher level of consumer choice which has developed as time h...

A Handspring Strategy

Pocket PC Phone could be seen as a threat, not only due to the name and the association with the Microsoft operating systems, but ...

SWOT Analysis of Molnlycke Health Care

the SWOT analysis. This is an older analysis model which gives a good framework by looking at the strengths, weaknesses, opportuni...