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Essays 451 - 480

Redwood Coast Fitness and Wellness Spa Marketing Plan

goals of the marketing program; an action plan that features a marketing mix and appropriate activities; a discussion about budget...

Bubbles and Doughit Case Study Analysis

the public eye or not. In fact, the way a company is perceived by the public, whether true or not can determine whether it is suc...

A Frigidaire Profile

in 1923, soda fountain equipment in 1924, milk coolers in 1927 and drinking water coolers that same year ("Frigidaire Historical,"...

2003 Financial Position of Microsoft Corporation

software maker. * The company recently reduced sales forecasts for the fiscal year that will end in June 2003 to between $31.4 bil...

Position of Lucent Technologies

This has resulted in a negative return on assets figure of -42.09%. This is an anomalous year as the figures for 2000 were more fa...

Kmart's Rise and Fall

and Sears. After constructing one hundred fifty new discount stores and sprucing up or expanding eight hundred existing ones in a...

Nike Strategic Planning Theory Application

if it achieves the proper fit between the companys internal strengths and weaknesses and the external opportunities and threats (M...

External Commercial Environmental Tools of Assessment and Analysis

In this way the changes that are made can be planned to minimise the negative influence and reduce their impact as well as...

An Analysis of the Federal Express (FedEx) Corporation

work together to bring a full range of services to any business, small or large (FedEx, FedEx Corp. Facts, 2002). Corporate Missi...

Expanding UK's Starbucks Business

If we wish to consider the UK market, and how this may be developed we can consider the way that this may take place, but to under...

Strategies of Dyson Limited

the internal strengths in exploiting these opportunities while avoiding internal weaknesses and are more likely to gain competitiv...

Analysis of Lockheed Martin Corporation

the position of chief financial officer (Banks, 2001). He also restructured the company to establish only three different divisio...

UK Starbucks in the Future

formulation, and Starbucks success in the UK depends on a sophisticated understanding of the rules of competition. These rules of...

Singapore's United Overseas Bank Group

attempted a hostile takeover of the Overseas Union Bank but the United Overseas Bank topped the bid and succeeded in acquiring the...

Strategic Management Within Harley-Davidson

FUTURE OF THE MARKET The issue with which we will be dealing in the Harley-Davidson Company is the prediction by some industry an...

Post 911 Airline Industry

missing. There are no passengers or crew members missing among those four hijacked planes, however. All 266 died at the hands of...

Fedmet Case Study on Strategic Planning for the Future

Plan for Fedmet A case study for Fedmet includes the fact that Federal Metals is owned by Federal Industries Limited (Stacey...

Auctions and the Internet

million worth of merchandise on the average each day; Yahoo! Auction which moves about $500,000 and Amazon.com auction, which move...

Post 911 Northwest Airlines

brand. Why should customers choose air travel through Northwest Airlines for example instead of traveling by land or selecting ano...

Furniture Company Business Analysis

Point it has resources to manufacture a great many products rather quickly and inexpensively. Funding is a problem, but its plan i...

Nestle Case Study

(Hill, 2000). Nestle continues its strategy by keeping top management in tact and using a philosophy of evolution and not revoluti...

A Case Study of the Harley-Davidson Motor Company

signs of weakness go by unnoticed, according to Michael Millman of Salomon Smith Barney. He maintains that the firm holds a backl...

Financing of Euro Disneyland

In seven pages Euro Disney funding is examined in terms of plan intricacy and includes a SWOT analysis, 2 strategic alternatives, ...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Photos4u Marketing Plan

In ten pages this paper examines a new photography studio's marketing plan in a city of California with 200,000 in a consideration...

Sears and Roebuck's Strategic Management

In ten pages this paper applies a SWOT analysis to Sears, Roebuck, and Company in a strategic management examination of the retail...

Circus Circus Enterprises and its Business Climate

In six pages this paper makes recommendations for Circus Circus Enterprises following a company SWOT analysis. Seven sources are ...

Australia's Major Retailer Coles Myer

A SWOT analysis and company profile of Coles Myer are presented in eleven pages. Ten sources are cited in the bibliography....

Joseph Persky and Wiewel Wim's When Corporations Leave Town The Costs and Benefits of Metropolitan Job Sprawl

In five pages this paper examines the relocation of large corporations from inner cities into more urbanized areas in a SWOT analy...

Investment Bank Goldman Sachs

In fifteen pages this paper provides a history of the bank, offers a SWOT and financial analysis of its current position, and also...