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Essays 421 - 450

Taiwan as a Destination for Kelly Logistics

highly aligned with the traditional Chinese values due to the political, events of the 1940s ion China which force many Chinese to...

Hershey's; Strategic Analysis

firm has not diversified into some non confectionary food areas and the firm sells its goods in 90 countries (Hersheys, 2009). How...

Diet Pepsi; Position, Research and New Marketing Campaign This

own brand colas, at the same, or a similar price to Coca Cola, which is aimed at supporting the idea that this is a premium produc...

Ryanair's Industry Position

online-mediated travel (Ryanair Holdings PLC, 2009). Threats * Slowdown in the economies of the UK, Europe and the world; * Increa...

EuroDisney; A Case Study

be the country chosen, they had the climate and were already a strong tourist destination. The climate would make the all round ye...

MARKETING - ESSAY QUESTIONS

a New Era orientation. The value it creates for the customer is more than in the coffee cup, but rather, the ability for the custo...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

New Dawn Drilling Case Study

that are used. The information is accumulated locally, put into Excel spread sheets and sent to the head office where it is input ...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Analysis and Strategy Development for Harley-Davidson

through the harsh economic difficulties that are coming, as a result of the credit crunch, as well as help it to gain market share...

MCDONALD'S AND BURGER KING AND MARKETING

been quite varied. In this paper, well examine some of the differences. Once major difference between the two chains is th...

CHRYSLER, CERBERUS AND THE FUTURE

This 15-page paper focuses on Chrysler's recent sale to Cerberus. The paper presents a SPACI and SWOT analysis, suggesting some st...

Packaged Products Company's Snack Food Division Business Analysis

In eight pages this company that specializes in the distribution and sale of packaged nuts is examined with a SWOT analysis with a...

Business Plan for Mobile Magnetic Resonance Imaging

In twelve pages a mobile MRI service business plan is outlined with an overview and description of costs with a SWOT analysis and ...

New York Pizza Business Analysis

In a paper consisting fo five pages a locally owned and independent NY pizzeria is subjected to a business assessment by way of a ...

Republic Industries Analysis

This ever growing auto dealership conglomerate is evaluated in five pages in terms of a SWOT analysis. One source is cited in the...

America Online Analysis

In a paper consisting of five pages a SWOT analysis of the leading Internet provider America Online is presented. There is one so...

Wal Mart's Marketing Approaches

In sixteen pages this paper examines the various marketing approaches taken by Wal Mart in an assessment that includes policies, s...

Overview of the Energy Industry

In twenty three pages the energy industry and its various aspects are examined in a consideration of such utilities as electricity...

Examination of Ben and Jerry's Homemade Inc.

In a paper consisting of five pages the company's structure, concerns, and involvements are considered through SWOT analysis and t...

Crust 'N Stuff Marketing Plan

In sixteen pages this paper examines how to market high quality pizza via supermarket delis with advertising and marketing strateg...

Financial Performance of Hilton Hotels

In seven pages this paper considers several years of Hilton's financial and stock performance in a detailed SWOT analysis along wi...

Health Care Industry Strategic Planning

In eleven pages this paper discusses strategic planning in the health care industry with HMOs and their impact, the relationship b...

AIDS and Roche Laboratories

In eleven pages this paper discusses how Roche Labs have contributed to the research of AIDS in a consideration of protease inhib...

TV Station Manager Job

commercials featured models wearing bras over shirts. Things have changed drastically since those days. Station manager George Hul...

Bell Atlantic's Planning Strategies Regarding Managing Technology

In fifteen pages this paper includes a SWOT analysis in this consideration of technological integration and management planning st...

Canadian Women's Clothing Manufacturer Mr. Jax and Growth Determination

In nine pages Mr. Jax is assessed in terms of a SWOT analysis and considers possible expansion into the United States based upon N...

An Overview of Wal-Mart

This 5 page paper gives an overview of Wal-Mart Corporation as it is today, as well as discussing plans for future expansion. The ...

Strategic Marketing and European Telecom

In seventy two pages a fictitious European telephone communications company is discussed in a financial examination that includes ...

Analyzing The 'Number 2' Soft Drink Manufacturer PepsiCo

In a paper consisting of seven pages a SWOT analysis is applied to the company that also owns Taco Bell, Pizza Hut, KFC, and Frito...