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Essays 781 - 810

Ford Motor Company's Marketing Position

In seven pages this paper examines Ford's marketing mix from a holistic perspective that includes a SWOT analysis and current posi...

Overview of Personal Leadership Style of an Individual

the same time I am a leader who tries to work with the entire group so that the dynamics flow together rather than individually. ...

Cima Mountaineering Hiking Boots Marketing Decisions

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...

Rolling Bookbags New Product Marketing Plan

In eighteen pages the marketing of a new rolling bookbag is analyzed in terms of competition and strategy with the 4Ps, a SWOT ana...

Marriott International's Competitive Advantage and Strategy

In fourteen pages this paper discusses Marriott International's strategies to maintain its competitive advantage with PEST and SWO...

Singapore Construction Industry and Electronic Commerce

In forty five pages Singapore's construction industry is examined within the context of ecommerce's status and influence with Port...

Current Strategy of Nike

In eight pages Nike's recent industry changes are examines in a consideration of its present strategy with a SWOT analysis include...

Growth Readiness of ABC Managed Care

In this paper consisting of eight pages ABC's readiness to compete with XYZ's managed care market dominance is discussed with ABC ...

Washington Mutual and Banking Sector Changes

In five pages the U.S. banking sector is examined in terms of recent changes with the focus of how this has impacted Washington Mu...

Policies, SBUs and a SWOT Analysis of The Limited, Inc.

In fourteen pages a company overview of this retail chain includes its mission statement, vision, corporate planning, strategies, ...

Market Proposal - Launching a Triad Hallmark Store

for this proposal is located in Abilene, Texas, a city located approximately 170 miles east of the Midland-Odessa area and 180 mil...

Generating a Profit Through Internet Retailing

In five pages this paper considers a case study of Woolworth's, an important Australian food retailer, in terms of generating grea...

Case Study of the Sharp Corporation

making strategy as opposed to the new paradigms other Japanese companies had been using. Rather than going to the new mode where p...

Sonera, Finland's Highly Advanced Telephone Company

This paper addresses the telephone industry in Europe, with an emphasis on Finland's technologically advanced company, Sonera. Th...

LA's House of Blues

In twenty one pages this paper examines the Los Angeles locale of the House of Blues chain in a consideration of industry performa...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

UK Marketing Campaigns Reflect Values and Attitudes

In nine pages this paper discusses marketing strategies and how attitudes and values can be reflected in the campaigns of UK compa...

Company Analysis of the Disney Corporation

In seven pages SWOT and PEST analyses are applied to the Disney Corporation with target markets, leadership, acquisitions, brand r...

Mach III of Gillette

In fifteen pages this paper discusses the development, marketing and launching of Gillette's Mach 3 razor and blade products with ...

Peapod Inc. Evaluation

In five pages this online grocery company is evaluated in a consideration of its vision and mission statements, strategies, and va...

Present and Future of Boeing

In a paper consisting of eight pages Boeing's current position is assessed by way of a SWOT analysis of its strategic position bef...

Marks and Spencer' Analyses

In five page a strategic consideration of Marks and Spencer includes PEST and SWOT analyses along with an examination of internal ...

WebTV Opportunities

In five pages this paper presents a WebTV SWOT analysis. Eight sources are cited in the bibliography....

Performance Case Study of Dial Corp

In eleven pages Dial Corp's performance is assessed through such tools as Porter's Five Forces model, PEST and SWOT analyses, with...

Analysis of Starbucks

In ten pages this examination of the Starbuck Corporation includes management, a SWOT analysis, financials, and marketing approach...

The concept of Global Supply Chain Management

This thoroughly researched paper looks at this topic using various perspectives. A brief investigation is ignited to further explo...

Possible Korean Connector Manufacturer Purchase Discussed

In seven pages this case study involves the possible purchase of a Korean company that manufactures electronics connectors with in...

Merger Between Chrysler and Daimler Benz

place have everything to do with management strategy, organizational characteristics, business processes and information systems -...

Case Study of Australia's Southcorp

In eighteen pages this paper presents SWOT and stakeholder analyses of Southcorp in a consideration of its position and current pe...

University Marketing

In ten pages the fictitious marketing of a university is described in an overview that includes marketing models and a SWOT analys...