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Essays 211 - 240

'Smart Car' Marketing

or services images. Kotler (2003) describes positioning as "the act of designing the companys offering and image so that they occu...

Netherlands Automobile Manufacturer Location

the most favorable sites is The Netherlands. Selection was made from a regional bloc of six European nations - The Netherla...

Phaeton 2002 Luxury Car by Volkswagen

The Rolls sells only 750 cars annually at an average price of $320,000 (Edmondson and Welch 2004). With Audis and Bentleys ...

Tragedies Like That of Princess Diana

charities was remarkable. She was coming into her own, moving out of the extremely heavy shadow cast by the royal family (particu...

Online Marketing Strategy and the Case Study of Reg Vardy

be used to describe the way a company needs to market it product, the four Ps are well known, 4 Ps product, price, promotion and p...

Hydrogen Automobile Country Selection

The H car provides these immense benefits without too much sacrifice in performance. Its design is similar to other small hatchba...

Next Steps in Hydrogen Car Country Selection

would be competing with other makers, but it would not be competing with any directly within the Netherlands. The H car wil...

Final Analysis in Hydrogen Car Country Selection

so, street and highway infrastructure is well developed and can handle much more automobile traffic than it currently is required ...

BMW Memo

This appears to be particularly true in light of the fact of entry of the Japanese into the luxury market. Lexus and Infiniti are...

Case Study of Enterprise Rent A Car

existing knowledge or memories that they already have regarding the product (Hadjimarcou et al, 1999). They may remember that a pa...

Car Racing History and NASCAR Marketing

race again but the races were rather disorganized (The Earl, nd). France was not going to give up his vision, though, and on Decem...

Advantages and Disadvantages of the Electric Car

Most people dont realize that the history of electric cars is as old as internal combustion, but clearly electric cars never were ...

GM's Hybrid Car Crown Victoria and Marketing

departments and highway patrol organizations for their fleet cars. The Crown Victoria has been a police standard for decades. ...

United Kingdom's Leisure Industry and Car Ownership's Impact

the US soon spread and cars became more affordable and used in a wide range of ways. Convenience was a major factor, and it was i...

2 Companies and Marketing

Product - or collective features - needs to consist of what the customer wants and expects from an ocean cruise. In efforts...

Energy Source Alternatives

free of pollution as it will rely on hydrogen and oxygen to create the fuel that will produce just water and not exhaust fumes (20...

Design of American Automobiles from 1930 until 1939

African Americans who had been restricted from purchasing these cars. When GM opened their doors to the minorities, they were able...

H Car Site Selection

and its top speed is 160 kmh. Its primary disadvantage is its cost, which is AUD30,000 (US$23,255) only for production costs. Th...

In Favor of Socialized Health Care in the United States

In fourteen pages this author considers the many Americans currently without any type of health car insurance in order to make the...

Creative Essay 'Riding with a Dog Who Smelled Like a Skunk'

In three pages this descriptive and creative essay presents a narrative recounting a long car ride in which a family was accompani...

Outsourcing IT

In fifteen pages a hypothetical case study involving a fictitious car manufacturer is utilized in a discussion of what outsourcing...

Avis and Racial Discrimination

In nine pages this paper discusses the racial discriminatory practices of Avis Rent A Car with landmark U.S. Supreme Court cases o...

Environment and Automobiles

In fifteen pages the historical relationship between environmental pollution and automobiles are examined along with alternative f...

Volkswagen Beetle of Germany

Beetles prominence in Mexico became more intense (Eisner, 1993; p. 81). About 500 Beetles per day roll off the assembly lines of t...

Buying a Car, Transmittal Letters, and Business Writing

start writing is to list everything that needs to be relayed to the person being addressed, then sort that information into groups...

Personal Impact of Witnessing an Auto Accident with Injuries

totaled vehicle. The police interrogated the two men, who, it turned out, had been drinking and driving, with the driving testing...

Pullman, Illinois and George Pullman

In five page this paper examines the town of Pullman, Illinois in a consideration of whether or not its construction satisfied the...

History of NASCAR

This paper consists of five pages and discusses NASCAR's stock car racing history. Four sources are cited in the bibliography....

Philippines' Marketing Analysis

In nine pages this paper presents a marketing analysis of Lincoln Golf Cars in terms of the Philippines as an export location with...

Overview of American Muscle Cars

In eight pages this paper discusses the desirability of the American muscle car despite sophisticated automotive technological adv...