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Essays 421 - 450

Challenges for Online Merchants

E-commerce has grown exponentially over the last several years but many consumers are still fearful of using this mode of shopping...

Reversing Beijing's Downward Tourism Trend

The writer presents presentation slides, writer as if from a PR agency, with a sales pitch to the Beijing Municipal Commission of...

Organizational Buyer Market Segmentation

In a paper of five pages, the writer looks at segmentation of the organizational buyer market. Obstacles facing vendor sales are e...

Explanation of Terms Used on Financial Management

The writer p[resents a memo style paper in which five different terms used frequently in financial management are explained. The ...

Choosing a Promotion for Piggy Bank

will be important as well. Product The product, obviously, is that thing being sold. It does not need to be a tangible...

McDonald's; Problems in the UK

of America. However, the product has a life cycle and the customers tastes have become more sophisticated with the offering of a g...

Emerging Trends in Global Logistics and Physical Distribution Channels

increasing demands the trend is towards customisation and collaboration. More than ever before a larger number of goods are sent d...

Assessment Three Cinema Websites Using Nielsen's 10 Heuristics

advance whilst reducing queues and pressures on the box office, an effective use of resources (Nellis and Parker, 2000). Many cine...

Cerner Corporation - Training Analysis

the paper provides an approximate cost per participant and an evaluation method to determine its effectiveness. Part I: The Cerne...

The Impact of Global Branding in a Small Town

life! (Kotelr, 2003) In considering the different interpretation that may be given to a message, as well as the different e...

Mantero Case Study; Branding

that is made in a factory; a brand is something that is bought by a customer" (Klein, 2001). From this it appears Mantero has a pr...

Managing Complex Sales

He said, "I seem to be more effective when I leave the brochures in my office" (Thrull 43). Thrull (2003) labels this as a "perso...

Benchmarking Paper

and they were publicly welcomes into the company and they retained the same level of benefits, in some cases where the benefits we...

Call and Put Options

the amount of goods will be in standard amounts and the delivery terms will be identical throughout all the contracts (Grossman, 1...

The Problems of Football Clubs and How to Increase Revenues Through Ticket Sales; A Research Proposal

This means that it is important for football clubs to understand the way they can make money and how their financial situation cou...

Investment Questions

participants leads to a situation where, at any point in time, actual prices of individual securities already reflect the effects ...

Tera Tech Case Study

pricing strategies were not sufficient to regain sales, their product was near the end of its lifecycle. In the end the company ha...

Morgan’s Home v. Martucci, et al

this sales force sign this agreement, Morgan was protecting this valuable asset. This agreement explicitly stated that the employe...

Moylan v. Estes

brought together. Procedural History: This case came to the appellant court on appeal to a lower courts decision in favor of the...

FOOD OPERATIONS AND BEVERAGE IMPORTANCE

little more for premium drinks (Nations Restaurant News, 2000). This is the case for alcoholic drinks, but it can also apply to so...

Strategy Plan for a Regional Water Bottling Company

a strong connection, the example the thistle and Scotland for a Scottish regional company, or a moose head for a Canadian company....

Project Scope and Deliverables

the product the presentation will deal with the way the product can be presented to the buyers, helping identify tactics which wil...

The Fair Tax

used by the wealthy to shield themselves from paying a fair share of the national tax burden. The fair tax would,...

Baumol's Sales Revenue Maximization Model

a separation of management control and ownership, giving management an agency relationship which incorporates some level of freedo...

Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

Online and Print Marketing at Starbucks

the second type of need is that of psychogenic, these are needs that arise from some type of tension, such as the need for recogni...

The Need for a New Management Information System

This 8 page paper looks at a fictitious retail company and a single process which needs improvement. The example is a retail store...

IBM Proposal for a Knowledge Management Program

nineteenth century, and develops through the twentieth century, always based in the development of new technologies. IBM have been...

Yard Sale Project

terms of their projected revenue creation level and their numbers. The goods may be gained from the home holding the yard sales as...

Revenue Recognition at Carlton; A Case Study

system that has not been sent out and the purchase is under a bill and hold arrangement. The company have paid $175,000 against a ...