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Essays 811 - 840

Performance of Herman Miller

year-on-year basis, this was also important in terms of new orders, which also increased by 14.7%. The overall performance of th...

Strategies Suggestions for Samsung

may be responsive to image, they may not be willing to pay a premium for the value association. For example, in the UK the budget ...

Analysis of Motorcycle Company

maintains a Made in America" practice (TDi Media, 2010). Its brand separates them from other motorcycle companies. It is an experi...

Cost Price Value Case

14.50 Total var costs...

A Proposal to Examine How The Effectiveness of Advertising May be Improved

with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...

Analysis of the iPod and Its Position

54,461 88,401 Turnover ratio 1.19 1.20 1.22 The return on investment may be calculated by taking the turnover and multiplying it ...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Making Better Decision than Joe Schmoe

Joe Schmoe was a marketing manager for Clipboard Tablet Co. His decisions for three hand held computer ranges between 2012 and 10...

Reversing Beijing's Downward Tourism Trend

The writer presents presentation slides, writer as if from a PR agency, with a sales pitch to the Beijing Municipal Commission of...

Organizational Buyer Market Segmentation

In a paper of five pages, the writer looks at segmentation of the organizational buyer market. Obstacles facing vendor sales are e...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Wal-Mart's use of Warehouses

Wal-Mart sells physical goods, but also provides services to complement the sales. The first part of the paper looks at the way W...

Marketing Change to Online

This study focused on the role sales supervisors play in getting salespeople to implement a strategic change. The desired change w...

Violent Video Games: Who Takes Responsibility

This 4 page paper gives an answer to the question of who is responsible for violent video games. This paper includes the Supreme C...

Challenges for Online Merchants

E-commerce has grown exponentially over the last several years but many consumers are still fearful of using this mode of shopping...

Madcap CraftBrew and Bottleworks: Zebra Beer Continued

the individual retail customer that the company needs to focus on in its effort to increase sales to a sustainable level. T...

Economics in the News

the entire budget with demand line; This shows us that where all the money were spent on capital goods there would be nothing ...

Dell; Potential Independent and Dependant Variables

increased 49% over two years, well ahead of sales level increases (Byrnes et al, 2007). Therefore, the main problems for Dell ar...

Article Analysis: Diversity

a "nigger drink" (How corporate America came to recognize diversity, one Pepsi at a time, 2007). One thing the article mentions ...

Laws and Regulations in Insurance Practice in Maryland, Delaware and Pennsylvania

maintains two broad categories, Property/Casualty and Life/Health. Agents must be licensed in both to be able to sell policies in...

Total Quality Management, Capacity Management, Inventory Fundamentals And Forecasting

appropriate levels of product based upon turnover. In this day and age of striving for a better way to address business and...

Budgets for a New Business

500 1,000 1,000 2,000 2,000 2,500 Revenue per unit 10.00 10.00 10.00 10.00 10.00 10.00 Total revenue 5,000 10,000 10,000 20,000 20...

Merck; The Influence of Technology

so this is a good response to get the companys name and image into the minds of those who will prescribe the Merck treatments (Arn...

Product Expansion and Market Penetration for Coca-Cola

manufacture, distribution and also the marketing of non alcoholic carbonated and non-carbonated drink both finished drinks and als...

The Fair Tax

used by the wealthy to shield themselves from paying a fair share of the national tax burden. The fair tax would,...

Retail Automotive Industry

in sales over July 2006 (Merx, 2007) and Ford experienced a 19 percent drop (Collier, 2007). In fact, Fords overall car sales drop...

Capital Raising Options for BT

borrowing usually occurs in order to enrich a company and take advantage of opportunities to create more value for shareholders (N...

Research Proposal; The Motivations behind Morrison’s Takeover of Safeway

the large supermarket chains in the UK differentiation alone is not enough, there also needs to be the ability to benefit from eco...

U.S. Foodservice Scandal

by the parent company, Ahold? Yes, sales targets were too high. Financials for U.S. Foodservice could not be found and historical...