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Essays 61 - 90

Strategic Management Within Harley-Davidson

FUTURE OF THE MARKET The issue with which we will be dealing in the Harley-Davidson Company is the prediction by some industry an...

Explanation of Terms Used on Financial Management

The writer p[resents a memo style paper in which five different terms used frequently in financial management are explained. The ...

Populations Services International Marketing Case Study

motivations for purchasing products, are likely to be divergent from the male market. The strategy used was a reflection of the st...

Upgrading Riordan Manufacturing's Working Information

production and procurement of raw materials also should assist the company in planning for the future. Riordan currently has mark...

PetSmart Finance

(2007) report that Americans spend $41 billion a year on their pets, a figure expected to increase to $52 billion in two years. M...

Management Accounting ; Restaurant Case Study

(f) 19.50 Contribution per check (h) (g - f) 10.50 Now we know the level of contribution per check we can calculate the amount of...

Avon's Transformation

and high touch" (Avon, The Net, And Glass Ceilings, 2006; p. 104) III. China will be a stand-alone business; North American and Eu...

Ford; Selling Cars

seen in many other industries, companies with the best sales force will often be the most successful, as long as the product is ac...

Pricing Decision Case Study

demand Demand 200,000 150,000 25 Price 20 15 25 Elasticity 1.00 Table 2 Elasticity in 2002 Old amount New amount % change in de...

Singapore and Direct Selling

In thirty pages direct sales are generally considered and then examined within the context of Singapore and its sales developmenta...

Selling Radio Promotion for KikiCars, Inc. Car Dealership

In four pages logic is pleaded by the radio station's sales representative regarding a sales plan to sell KikiCars Inc. a radio pr...

Marketing EZ Clean

In a paper consisting of five pages marketing a paint roller cleaner that is easy to use is examined through a one week product de...

General Techniques for Sales

In twelve pages this paper discusses various sales forms in a consideration of various types of sales techniques with telemarketin...

Company Improvement Prospectus of DataHelpers

In twenty five pages a small database business called DataHelpers is discussed in terms description of the online sales' companies...

Analysis and Observation of Sales Training

his own home at 3:30 P.M. and involved three young males who each had little or no sales experience. II. Objective View: The Clas...

InterClean; Job Analysis and Training Design

training will be delivered, performance standards and feedback. 2. Job Analysis The first stage is to consider the job that is g...

Atlantico Inc Case Study

the next month in stock at the end of each month. This gives us the following. Figure 3 Purchase budget January February March S...

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

A Plan to Increase Revenues at Manchester United

may either be leveraged and held until decline and then either sold or abandoned once the decline stages reaches a non viable fina...

Marketing Case Study of GLT

model. The decision has been made to retain the model of the hard sided case, even though there is a movement towards a frame wi...

Applying Marketing Concepts to Increase the Sale of Tickets at a Sports Stadium

support a football club; they will purchase tickets for the games of their top placing, which may be tickets from the home stadium...

Quicktrip Donuts Marketing

Because of this, Krispy Kreme stores and outlets attract customers in droves. There is probably little surprise as to why Quiktri...

Cola Wars; Marketing Case Study of Coca-Cola and Pepsi

incentives such as the provision fridge units and in store promotional materials. Distribution of the bottled, caned and the conce...

Information Systems in Wireless Telephone Sales and Marketing

the customers needs. Introduction Database growth and management have been important from the earliest days of database dev...

It's Popcorn Time Marketing Mix

friends and family. IPT avoids at present the cost of establishing a full campaign for this purpose while also avoiding any poten...

Projections in Accounting

in the right direction, and with a 35.71% increases it may be argues that this is a large increase and to expect more is ambitious...

Training Considerations for Preparing Dealers to Sell An Italian Brand of Short Wave Radio

aficionados. 3. Arrange for an Outside Trainer to Develop and Administer a Training Program Some distributors of consumer e...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

Hong Kong's Sales of iPods

products of other makers are available, and many cost less than any iPod product. They are not widely advertised and not widely k...

Should High-Tech Firms Adopt a Sales Orientated Approach to Business?

The writer discusses the different approaches to business that the high-tech firm may adopt, including a product orientation, mark...