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Essays 901 - 930

Organizational Buyer Market Segmentation

In a paper of five pages, the writer looks at segmentation of the organizational buyer market. Obstacles facing vendor sales are e...

Challenges for Online Merchants

E-commerce has grown exponentially over the last several years but many consumers are still fearful of using this mode of shopping...

Violent Video Games: Who Takes Responsibility

This 4 page paper gives an answer to the question of who is responsible for violent video games. This paper includes the Supreme C...

Marketing Change to Online

This study focused on the role sales supervisors play in getting salespeople to implement a strategic change. The desired change w...

Toyota in 2009

is far better than US rivals General Motors or Ford. The firm has been able show a profit over the last few years, there was even ...

The Problems at Segway

the public were just not ready for such a different product (Kher 48). However, there are many revolutionary products introduced t...

Marketing Plan For A Robotic Vacuum Cleaner

This is a product which will appeal to a broad range of users, including those who do not like vacuuming or sweeping,...

A Cost Analysis of Bridgeton

change a die, after the changes it took only 90 minutes, a significant improvement and meant that the firm went from being one of ...

The Influence of Interest Rates on Big Drive Auto

price will increase demand and revenue there may be some benefit to cutting prices fr Big Drive Auto. 2. Identify how interest ra...

Problems and Similar Cases for the Best Snack Case

separately so that there is the ability for each to be managed in the way most suited to the markets that it will service, for exa...

Marketing of the Discovery by Land Rover North America

Land Rover Discovery. The Discovery has been adapted to the US market, the brand role is similar to the Range Rover, but scourin...

End State Vision and Strategy for Best Snacks

be paid to the relevant areas by the management of each division and enhance profits (Mintzberg et al, 2008) The second alterativ...

Projecting Required Working Capital

the sales and profits. However, it is also likely that the firm will need to be able to support an increase in the working capital...

Assessment of BabyCare

have a track record, making it easy to assess the returns that may be expected. However, it is well known that past performance is...

Kodak in the Competitive Environment

complementary services such as the internet, which empowers consumers. Looking at Porters Five Forces model the threat from comp...

AN ANALYSIS OF GLEGG WATER COMPANY

Though the E-Cell was gaining some acceptance in the pharmaceutical market, company leader Robert Glegg wanted to see sales hittin...

Using Elasticity to Set a Price

of a product then the demand will increase (Nellis and Parker, 2006). This is the pattern for most goods, but not all, as some goo...

MANAGEMENT AND EFFECTIVE TEAM MANAGEMENT

be discussed is effective team management. Why is effective team management so important? To answer this question, lets exa...

Suggestions for Wal-Mart

through to more human relations school processes, metrics that may be used to measure this may include scores in employee satisfac...

Home Entertainment and Films

In eight pages this examination of the home entertainment industry focuses on films with a discussion of sales markets and video r...

Foreign Policy in the United States and Relations Between the President and Congress

The post 1960s relationships between the President and Congress is examined in ten pages with foreign policies including arms sale...

The Economic Perspective on Toyota's 2010 Vehicle Recalls

less enthusiastic about purchasing a Toyota. In any industry the way in which the demand emerges is subject to a large number of f...

Planning an Expansion

in order to maintain the first mover advantage, and keep ahead of many other companies who will reverse engineer the products once...

Fantasy Imagery in Marketing

over the female, with then romanticised image supported by the softer focus and warm colour, associating the myth and the emotions...

Communication Case Study

methods of the communicating failing; this may be a breakdown with the sender, a breakdown with the method or a recipient breakdow...

Alaska and the Control of Alcoholic Beverages

In ten pages an overview of Alaska laws as they pertain to the sale and possession of alcohol are discussed with a Burrow prohibit...

English Law and the Creation of Certainty in the Trading Relationship

to be excluded by terms in contracts, such as the potential to expressly exclude the Contracts (Rights of Third Parties) Act 1999,...

Case Study in Small Business Managerial Accounting

In fourteen pages this report examines a case study in managerial accounting involving starting up a small electronics business wi...

Comparative Advantage of Dell Computer

In six pages the personal computer industry and its changes are examined in the responses of corporate giants, Gateway, Compaq, an...

Global Market and Marketing Compaq Personal Computers

In twenty one pages this paper examines the international market in a consideration of the marketing and growth of Compaq's PC sal...