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Essays 1831 - 1860

Predicting Company Profits Economic Model Development

In six pages predicting a company's profits through a regression model development that cross references assets and sales is discu...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Analysis of a Newsweek November 27, 2000 Print Advertisement

and choose to visit a marketing consultant, you may be sure that for "x" amount of dollars, he/she will find a way to sell it for ...

Uniform Code Value, European Law, Contract Law, and the 'Battle of the Forms'

In 28 pages the impact of globalization on twenty first century European contract law is assessed in a paper trail that covers amo...

Sales Forecasting and Proctor and Gamble

In five pages this paper considers the various approaches P and G might take to forecast sales with graphs and charts included. F...

A Rational Communication Self Analysis

In ten pages this paper discusses relationship communication and the factors that can influence it including self deception, self ...

An Analysis of Coffee's Popularity

In a paper consisting of 5 pages the methods of advertising campaigns and marketing strategies and their impact upon public's perc...

Hierarchy of Needs by Abraham Maslow and Stages of the Life Cycle

In eleven pages this paper presents a fictitious interview with a seventy something who has lived a contented life in order to ill...

Oveview of Global Distribution Systems

In five pages GDS is examined in terms of Internet distribution and international instruments of sales and marketing in a consider...

University Marketing

In ten pages the fictitious marketing of a university is described in an overview that includes marketing models and a SWOT analys...

Lunds Hotels' Marketing

In ten pages this paper examines the marketing strategies of this fictitious regional small hotel. Twelve sources are cited in th...

Retail Sales and the Economy

In three pages statistics are analyzed to determine how retail sales are influenced by the economy. Three sources are cited in th...

Individual College Athlete Marketing

In five pages this paper examines the definition of amateur status by the NCAA in a consideration of how individual college are ma...

Russia Sales and IBM

In six pages this paper answers questions having to do with IBM's sale of a super computer and 16 computer work stations to a nucl...

Civil Rights and the NAACP During the 1960s

This paper is written in the form of a fictitious letter from a NAACP attorney during the 1960s. The attorney represents an Afric...

Overview of Effective Sales Presentations

In thirty pages this paper considers sales presentations and whether or not developing interpersonal relationships can assist or d...

Legalization of Marijuana for Medical Purposes

In six pages this paper supports the legalization of marijuana sale by prescription in the U.S. for serious medical conditions wit...

Offices in Uganda and the U.S. and Acme Paperclips

In a report of seven pages a fictitious Acme Paperclip company is used to compare issues of protection and safety of workers with ...

Overview of the US Ice Cream Market

In fourteen pages the US ice cream market is examined in an analysis of statistics, sales, segmentation, market influences and bar...

Responsibilities of a Sales Manager

In three pages this paper examines a sales manager's responsibilities. Two sources are cited in the bibliography....

Sales Promotions and PR

In eight pages this paper discusses the sales promotions shifts to public relations. Twenty one sources are cited in the bibliogr...

School Board and a Social Promotion Policy

In nine pages this paper presents a fictitious school board proposal to develop a social promotion policy with options assessed in...

Public Housing Planning

In seven pages this paper discusses a fictitious city council's proposed approach to public housing planning with the example of P...

Personal Selling and the Impersonal Sales Evolution

In nine pages this paper assesses the continued value of personal selling in an era where the impersonal sales on the Internet gro...

Organizational Buyer Market Segmentation

In a paper of five pages, the writer looks at segmentation of the organizational buyer market. Obstacles facing vendor sales are e...

Tobacco Sales Ban in Pharmacies

This research paper focuses on the current trend in pharmacy policy to abandon the sale of tobacco products. The writer starts by ...

Marketing Change to Online

This study focused on the role sales supervisors play in getting salespeople to implement a strategic change. The desired change w...

Calculating the Break Even Point

This paper demonstrates the way in which a break even point for a product may be calculated. Using a fictitious product, the metho...

Challenges for Online Merchants

E-commerce has grown exponentially over the last several years but many consumers are still fearful of using this mode of shopping...

Experiences on a Rural Ministry

The writer gives a fictitious account of experiences associated a probationary minister on the Methodist rural circuit. Important...