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Essays 481 - 510

Statistics of Decision Making

control is the means by which manufacturers achieve that end. Probability can add a measure of confidence to decision making that...

A Comparison of the Reuters Group PLC and Bloomberg L.P.

in London by Paul Julius Reuter (Reuters, About, 2004). Reuter used the new invention, the Calais-Dover cable, to transmit stock q...

Camelot UK's Lottery Marketing Plan

for example film merchandising may have a lifecycle as short as ninety days, whereas the motor vehicle has a life cycle that is mo...

Marketing, Business, and the Internet's Role

more than 4.8 million computers were connected to the Internet (1995). One can imagine that number is much greater today. In any e...

Asian Market and the Entrance of Mary Kay Cosmetics

had less to spend on cosmetics; potential customers in Japan had more than anyone. Chinas growth was uneven but dramatic, bringin...

Consieration of Eastman Kodak

the level at which direct costs account take up revenue. The current gross profit margin is 39.4% (Morning Star, 2003), this compa...

A Business Ethics Case Study

going through a predecessors files, he discovers a secret internal report about the companys new drug Colstop. This drug, introduc...

Penske and Database Use

meeting their changing needs, Levitt (1986) argues that the future of the railroad industry could have been much different. It, a...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Six Questions on Economics Answered

the way no enforceable rights will lead to opportunism. Coases theorem states that property rights give the market stability by al...

Swimming Pool Business Results Enhancement

service companies to provide all labor for care. EPC adds chemicals, but the case does not state whether it adds chemicals provid...

Year Five Strategy for Best Bikes

not already have the cost advantage in these markets that this is one of the strategies they should be following or seeking to bet...

Commercial Contract Law in the UK

dispute as to fact (McKendrick, 2000). At first this may appear to have the potential to be an express term, however, in this case...

Cattle Market and Marketing

that requires the largest amount of time spent with them. However, if we look at the way the marketing is taking place, with the v...

Performance Tools and a Time Share Presentation

initial encirclement begins when the potential buyers enter the office, where the salespersons performance props are strewn around...

Boeing's 7E7 Marketing Audit

Boeing needs to capitalize on its first-mover advantage, gaining commitments - and deposits - on as many 7E7s as possible before t...

Student Survey and Result Analysis

give the company any advantage and as such they will not enhance the sales. Competitive advantage by way of differentiation using ...

Global Logistics Network and Competitive Advantage

in the use of the Internet and on-line services by the average American worker. What the typical business network system has done...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Analysis of a Newsweek November 27, 2000 Print Advertisement

and choose to visit a marketing consultant, you may be sure that for "x" amount of dollars, he/she will find a way to sell it for ...

Predicting Company Profits Economic Model Development

In six pages predicting a company's profits through a regression model development that cross references assets and sales is discu...

An Analysis of Coffee's Popularity

In a paper consisting of 5 pages the methods of advertising campaigns and marketing strategies and their impact upon public's perc...

Uniform Code Value, European Law, Contract Law, and the 'Battle of the Forms'

In 28 pages the impact of globalization on twenty first century European contract law is assessed in a paper trail that covers amo...

Oveview of Global Distribution Systems

In five pages GDS is examined in terms of Internet distribution and international instruments of sales and marketing in a consider...

Overview of the Rent to Rent and Rent to Own Furniture Industry

In five pages this paper focuses on the rent to rent and rent to own furniture industry in a consideration of channel distribution...

Individual College Athlete Marketing

In five pages this paper examines the definition of amateur status by the NCAA in a consideration of how individual college are ma...

Legalization of Marijuana for Medical Purposes

In six pages this paper supports the legalization of marijuana sale by prescription in the U.S. for serious medical conditions wit...

B2B and B2C Electronic Commerce

In six pages business to commerce and business to business types of electronic commerce are discussed with sales data and manageme...

Overview of the US Ice Cream Market

In fourteen pages the US ice cream market is examined in an analysis of statistics, sales, segmentation, market influences and bar...

Generating a Profit Through Internet Retailing

In five pages this paper considers a case study of Woolworth's, an important Australian food retailer, in terms of generating grea...