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Essays 91 - 120

MANAGEMENT OF A SALES FORCE

- and by the late 1980s, as chains began proliferating, many experts began wondering if the independent pharmacist was a thing of ...

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

Managing Change

approaches are now part of modern management techniques. Peter Drucker states that a leader can not be defined by present personal...

A Plan to Increase Revenues at Manchester United

may either be leveraged and held until decline and then either sold or abandoned once the decline stages reaches a non viable fina...

Marketing Case Study of GLT

model. The decision has been made to retain the model of the hard sided case, even though there is a movement towards a frame wi...

Applying Marketing Concepts to Increase the Sale of Tickets at a Sports Stadium

support a football club; they will purchase tickets for the games of their top placing, which may be tickets from the home stadium...

Assessment and Needs for the Sales and Marketing Systems at Riordan

kept. This indicates that there is a high level of fragmented data. If the firm wants to increase sales, with 60% of the increa...

Flight Control

to increase credibility for many firms is the way that other users review the products. The app store allows for this and ion the ...

Should High-Tech Firms Adopt a Sales Orientated Approach to Business?

The writer discusses the different approaches to business that the high-tech firm may adopt, including a product orientation, mark...

SALES MANAGEMENT ISSUES: SALARIED VERSUS COMMISSION VERSUS BONUSES

more motivated, the younger individuals in this particular group tend to be more motivated (p. 3). The reason, apparently, is beca...

The Diminishing Importance of the iPod in Apples Product Portfolio

product has a cost of production that averages the same as the organization as a whole. Table 2 Extrapolated iPod contribution to...

Forecasting Case Study

the data to forecast the following years sales levels. There are good and bad years, so the best approach may be to use linear reg...

Internet Sales Plan for Kudler

that will be needed. 5 4 1 week Complete the purchase contracts 6 5 2 weeks Web site development and delivery of the hardware cont...

Third Cycle Investment Recommendation for Aquine

chance that the watch will pass the certification. This is a doubling of the chances of failure from 1 in 3 to 2 in 3, and as such...

Merrill Lynch and Charles Schwab Channel Marketing Management and Sales Force

In eight pages this paper discusses industry competition and these firms' particularly emphasis or specialty areas. Fifteen sourc...

Distribution and Dell Computer

In five pages the direct sales methods of Dell Computer are examined in terms of its revolutionary impact upon the personal comput...

Sales Forces and Internet Effects

In seven pages the impact of ecommerce or Internet sales on a physical sales force is evaluated with the inclusion of relevant sta...

Sales and Their Importance

In ten pages this paper discusses sales and their importance in a consideration of selling approaches, body language, 'feel felt f...

Marketing EZ Clean

In a paper consisting of five pages marketing a paint roller cleaner that is easy to use is examined through a one week product de...

Singapore and Direct Selling

In thirty pages direct sales are generally considered and then examined within the context of Singapore and its sales developmenta...

General Techniques for Sales

In twelve pages this paper discusses various sales forms in a consideration of various types of sales techniques with telemarketin...

Analysis and Observation of Sales Training

his own home at 3:30 P.M. and involved three young males who each had little or no sales experience. II. Objective View: The Clas...

Selling Radio Promotion for KikiCars, Inc. Car Dealership

In four pages logic is pleaded by the radio station's sales representative regarding a sales plan to sell KikiCars Inc. a radio pr...

Hiring and Assimilation of Females in a Sales Management Fictitious Case Study

This paper presents a fictitious company case analysis in eight pages of the problems an older manager faces concerning the hiring...

Moonlighters and a Sales Management Fictitious Case

This paper presents a fictional company case analysis of seven pages in which the issue of moonlighting and its repercussions are ...

Sales Management Fictitious Case

This paper consists of six pages and analyzes a fictitious company that ponders whether or not the removal of salary caps so that ...

Company Improvement Prospectus of DataHelpers

In twenty five pages a small database business called DataHelpers is discussed in terms description of the online sales' companies...

Quicktrip Donuts Marketing

Because of this, Krispy Kreme stores and outlets attract customers in droves. There is probably little surprise as to why Quiktri...

Boeing Airlines, International Sales, and Ethics

global market Boeings response was to strengthen its forces. In August, 1997, Boeing completed a merger with another commercial j...

Contract Law Mistakes and Fraudulent Misrepresentation Case Study

Partridge v Crittenden [1968] 1 WLR 1204 will apply, and as such the advertisement is only an invitation to treat, as offering for...