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Analysis of New Balance Athletic Shoes Inc.

its advantage, and competitors disadvantage. The question is how should New Balance respond in order to meet their goals1? To as...

Marketing Budget at Nike, Inc.

2009). The company generally allocates about 12 percent of its revenues towards marketing and advertising (Wikinvest, 2009). In ...

Coach Inc.

It is the image and the way image is perceived that is the key to this differentiation. Question 2 Brand personality is created...

COST-BENEFIT ANALYSIS: TAYLOR INC.

Alternative 1 has the highest amount of cap-ex - Taylor would need to spend a little more than $300,000 to get this particular alt...

Operational Assessment of Apple Inc.

more proactive (Barnes, 2007, p25; Hollins and Shinkins, 2006, p17). The way operations develop may be seen as moving increasingly...

Palm, Inc. Marketing Plan

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...

SWOT Analysis of St. Jude Medical, Inc.

in the industry. * The company is profitable and is well managed. * Its alliance with Johnson and Johnson gives it access to a wid...

A Nike Inc. Corporation Overview

Do It" campaign had been introduced in 1988 (1996). It was in 1992 that its first real store opened and was dubbed Niketown (1996)...

Publics Served, Public Opinion, and Pfizer Inc.

and it sells Zantac under the Warner-Lambert name, another acquisition (Hoovers, 2002). It was Warner-Lambert who manufactured Lip...

Australian Market and Salton Inc.'s George Foreman Grill

(Salton, 2002). * 1991 - Salton goes public and offers the IPO (Initial public offering) on the stock exchange (Salton, 2002). * 1...

FEASIBILITY ANALYSIS: GAME ON INC.

Presents an overall feasibility study for a fictitious video game entitled "Drink Up!" There are 3 sources listed in the bibliogra...

DECISION-MAKING: OCTOBER ROAD INC.

of putting the clients first are, of course, that the clients are the ones who require the treatment. The family is also important...

OVERVIEW: SOUTHWEST AIRLINES INC.

trying to expand domestically, both through organic growth and acquisitions (Gilmer, 2010). SWA today is under the directi...

Strategic Initiatives in Digital Media: Apple Computers, Inc.

that can do no wrong. Once a distant second in the home computer market that was facing irrelevancy as big-box companies like Dell...

TRAINING NEEDS ASSESSMENT: HAVEN DRUG & ALCOHOL TREATMENT INC.

The Haven Drug & Alcohol Treatment Inc. is in business to provide education intervention and treatment to those who are dealing wi...

Overview of Illinois' Tellabs, Inc. Telecommunications Manufacturer

specialty telecommunications equipment for fledgling competitors to AT&T and independent telephone companies. Tellabs first truly ...

Examination of Ben and Jerry's Homemade Inc.

In a paper consisting of five pages the company's structure, concerns, and involvements are considered through SWOT analysis and t...

eBay Inc. Strategy

In eight pages this paper examines the successful Internet auction website in a consideration of eBay's tremendous growth and stra...

Nike, Inc. Import and Export Problems

In nine pages this paper examines how Nike's import and export problems found global market solutions. Eight sources are cited in...

General Business Internal Structure of PepsiCo Inc.

In eight pages this paper discusses PepsiCo's internal structure in a general overview that discusses competitive emphasis, polici...

A Fiscal Investigation of Apple Computer, Inc.

In ten pages this research paper conducts an Apple investigation that includes financial reports, company setbacks, SWOT analysis ...

Edison Brothers Inc. 'Oaktree' Retail Clothing Store Layout

In three pages this paper presents an evaluation of a retail store's marketing layout in a consideration of style, arrangement of ...

Merck and Company Inc. Business and Marketing Philosophy

In fourteen pages this paper discusses the business and marketing philosophy of Merck and Co. There are at least 12 sources cited...

Budget Reengineering and Drake Inc.

In five pages this fictitious company is examined in terms of much needed budget redesigning by considering its deficiencies and c...

Overview of Ericsson Inc.

In five pages this Swedish telecommunications manufacturer is examined in a comprehensive overview that includes a SWOT analysis a...

Pfizer Inc. and Merck and Company

In ten pages this paper compares these two pharmaceutical firms in terms of sales, R and D expenditures, assets, and financial per...

Midwestern Discount Meijer Inc. and Its Strategy

In five pages this paper examines the Midwestern discount store chain in a strategic consideration that features a SWOT analysis. ...

Phantasy, Inc. Methods of Depreciation

In five pages situations featured in a case study are used in order to discuss the application of depreciation types and include c...

Michael Lewis's 'Rainbow, Inc.' and Affirmative Action

In this paper consisting of five pages the arguments Lewis presents are critically analyzed. There are no other sources listed in...

Company Overview of Electronics for Imaging, Inc.

In five pages EFI is examined in a basic overview of the company, its operations, and its international position. One table is in...