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CUSTOMER SERVICE: AN EXAMINATION IN THE AIRLINES INDUSTRY

2005). Even more interesting is that the "customer is always right" concept isnt true at Southwest Airlines (Taylor, 2005). "We ma...

Mental Health Services and the Elderly

According to the U.S. Census Bureau, Americans 65 years or older increased by 74 percent between 1970 and 1999, from roughly 20 mi...

CUSTOMERS AND RELATIONSHIPS WITH BRANDS

exchange. Davis also points out that societal shifts in recent years means that consumers want more than simply a brand when it co...

SERVICES FOR THE ELDERLY - BEYOND FOOD, CLOTHING AND SHELTER

An interview conducted in 2006 with John P. Stewart, executive director with the Baltimore Commission on Aging and Retirement Educ...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

Disney Theme Parks - International

be courteous, friendly and helpful (Naversen, n.d.). This may seem extreme but it is all part of the hospitality philosophy of exc...

QUESTIONS ABOUT INTERNATIONAL ECONOMIC POLICY

coordination and cooperation between nations. Under a system of floating exchange rates and high capital mobility, is monetary p...

Challenges to Pathology in the NHS

Overall, the provision of pathology services account for approximately 4% of the total NHS budget (Lord Carter, 2006). It is u...

Recommendation for Clearsky

that is a major competitor is a very strong position in order to potentially gian the first mover advantage, which would undermine...

Predicting the Future

After the American Revolution, "state legislatures standardized common-law crimes such as murder, burglary, arson and rape by putt...

Plan for the Development and Operation of a Center to Provide Healthcare and Educational Services for Mentally Disabled Children

the vast majority; 83.2% are not attending school (El-Hazmi et al, 2003). It is generally accepted that education is a key elem...

Medical Coding Procedures

one might imagine that in a hospital, when someone undergoes surgery, there are a number of things added to the bill. A surgery ch...

IS ADVERTISING UNETHICAL?

kinds of quack remedies were on the market, promising everything from whiter teeth (radium) to a calming elixir for stress (Coca-C...

The Internet as Distribution Medium for Music

space and working capital, they are limited to what they can sell by the available space and the amount of capital that can be tie...

Customer Service, Good and Bad

delivery (Singleton, 2006). Nordstroms employees are instructed to "always make a decision that favors the customer before the com...

ONLINE MERCHANTS, E-COMMERCE AND CUSTOMER SERVICE

service experience for the online shopper is vastly different than one who uses her feet and goes into a bricks-and-mortar retail ...

Strategic Planning at CC Industries

transfer of information between firms and the support of the relevant transactions, which is likely to include the need for online...

ANALYSIS OF SUPERMARKET OPERATIONS

service, tend to have a stronger competitive advantage. In this paper weve been asked to examine a fictitious, high-profile...

Case Study of Processes at Mario’s

wait too long for their type of table to become available. It is notable that the restaurant appears to have insufficient capacity...

Breaking the Trade Off Between Efficiency and Service (Article Evaluation)

a matrix that allows for different reactions: classic accommodation, low cost accommodation, classic reduction, and uncompromised ...

Clearsky Strategy Alternatives

a price which is greater than the cost level of providing that differentiation (Grant, 2004). In trying to undertake a cost adva...

APN Role in Protecting Elderly Abuse Victims

"an older person with adequate food, clothing, shelter, medical care or assistance with activities of daily living" (Gray-Vickrey,...

Primary Research Tools

in-depth results but the style of the approach which generally asked a number of relatively simple questions is suitable to be use...

MCBRIDE FINANCIAL AND MARKETING PLAN

when one is sitting down to dinner or that lovely, but annoying, young woman in the shopping center who approaches a customer with...

The Issue of Motivation in the Fire Service

(Thatcher, 2002). It has been argued that the good will of the fire-fighters is used and abused in the way that some disputes have...

An Ungrateful Nation - Blacks after the Second World War

"The French had a certain kind of openness and warmth that they exhibited towards minorities that was just unexplainable. You woul...

Kentucky Cabinet for Health and Family Services

Employing some 8,000 people, the Kentucky Cabinet for Health and...

MARKETERS AND PRODUCT/SERVICE POSITIONING

in a variety of ways (Berry, 2006). Taking our mousetrap above - it can certainly be positioned as a mouse-killer. But to s...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

New Advantages for Public Service Employees

services are also contracted, again with high turnover rates. In this environment, there is a need to find the biggest and...