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Essays 151 - 180

Print Advertising and the Cosmetics Industry

featuring a bride, was a suggestion to single women (Hill, 2002). In other words, the message was that in order to get the man, th...

Skip the Organics, Buy Local

What Dangour and his colleagues, who are from the London School of Hygiene & Tropical Medicine, did was to do a sort of records se...

CONSUMER MOTIVATION AND DECISION-MAKING PROCESSES/PORSCHE

influence consumers perceptions, attitudes and buying preferences. Luxury brands and their impact on consumers has also been inves...

Owning/Renting

the actual payment. A home owner has the right to do almost anything they want to a home they own. They can...

TRUE RELIGION JEANS AND THE KEY TO SUSTAINABILITY

jeans that the celebrities wear. This is exactly what the True Religion Jeans marketing strategy focuses on. However, in th...

Age old question: Build v. Buy (software)

balance must be made between price and value. One of the most promising options is the purchase of a portability option off...

Performance of Best Buy 2007 - 2009

increasing strength of the dollar which helps to reduce the costs of some inputs even though there were rising prices. The opera...

PURCHASING A HOUSE: A DECISION IN ECONOMICS

Offers the economics that go into buying a house. There are 5 sources listed in the bibliography of this 10-page paper....

DECISION TO PURCHASE A HOUSE

In this paper, weve been asked to outline parameters when it comes to the decision-making process of buying a house....

CAPITAL BUDGETING INFORMATION

Answers questions concerning capital budgeting and lease vs. buy. There are 3 sources listed in the bibliography of this 5-page pa...

Offer and Acceptance in an Australian Contract Case

a advertisement using a social networking site, so that the advertisement appears on the internet. However, we do not need to look...

Best Buy: A Corporate Analysis

the focus from "product-centric to customer-centric " ("BBY: About Us," 2011). Best Buy has done a lot as it respects strategic...

Adolescents and Heroin Use

it is rather surprising that in this day and age, teens that have been raised on DARE in a transparent environment are buying tran...

JC Gear Risk Case Study

budget risk or financial risk, with the potential that the cost will be greater than estimated (Nellis and Parker, 2006). With an ...

Organizational Practices at Best Buy

2001 (a move that gave them immediate access to a broad upscale customer base), and continuing with the purchase of Future Shop (t...

Happiness Cannot Be Bought

selecting from perhaps "half a dozen kinds of pasta at the grocery store but find 27 choices overwhelming" (Begley, 2007). They ar...

The Development of a Marketing Stratagem for McDonald's

and fries had all been there for more than two decades and Chicken nuggets were introduced in 1980 (McDonalds, 2010). In any mark...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

CORPORATE PAYOUT POLICIES AND PAYOUT CLIENTELE

price will decline (Clientele Effect n.d.). The clientele effect tends to be temporal (i.e., based on timing) and theyre b...

ROWE at Best Buy

ideas (Robinson, 2012). He may produce 20 or 25 percent more until the ratio becomes a negative figure. There is an exception to...

Computer Recycling

"up to 25% recycled ABS plastic" (Recycled plastic helps build a better printer - and environment, 1995; p. 24). Though enc...

Laundry Detergent Marketing

but where it is used mostly. Many students or younger people may make use of parent to do the laundry, alternately, especially if ...

Influence of Persuasive Advertising

In a twist for those not qualifying for zero interest, GMs financing arm, GMAC, offers incentives worth $4,500. Physical Attractiv...

Business and Consumer Sales and Marketing Differences

businesses and consumers, however, despite a potentially similar approach when deciding the way the markets may be approached, it ...

Electronic and Physical Best Buy Stores

of the screen are separated, apparently according to what the retailer wants to promote. Both settings allow the shopper to...

Comparing Nieman Marcus and Marshall’s Customers

this tends to be more limited, The buyers appear to have gone into the shop with a more developed idea of what they are going to b...

Buying a Laptop

for this we need to consider the different uses. * The general use will be as a family laptop, rather than in a business environme...

Business Plan for a Golf Course in China

economy. At the same time there has been increased interest in China for sports that have been traditionally associated with the ...

Lease or Buy?

This 3 page paper looks at two issues. The first assesses whether it is best to lease or buy equipment, the second considers issue...

Impulse Buying

than boredom. Depression, for example, is a known correlate in overeating. Overeating is facilitated with impulse buying. Likew...