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Essays 301 - 330

Targets for a Merger with Southwest Airlines

Southwest is one of the US airline success stories, at a time when there is consolidation the airline industry Southwest may have ...

MANAGEMENT AND LEADERSHIP AT SOUTHWEST AIRLINES

which bills itself as no-frills, but with frequent flights to various locations. SWA earned its fame for being a "fun" airline and...

SOUTHWEST AIRLINES AND AMERICAN AIRLINES: A COMPARISON

to a destination (though there may be two or three changes in the meantime) rather than to a major city "hub," which then branches...

Corporate Culture and Competitive Advantage at southwest Airlines

a positive impact in terms of supporting or even creating a competitive advantage (Huczynski and Buchanan, 2007). There is a gre...

Model Dissertation Proposal for RISC Technology of IBM

In eight pages this dissertation proposal evaluates research preparations regarding the RISC technology of IBM and whether this st...

Overview of Frito Lay

In eight pages Frito Lay's overview from its beginnings, 1965 Pepsi merger, and today's corporate restructuring are examined with ...

An Examination of AT&T

In five pages an overview of AT&T is presented in terms of profit, revenues, management processes, Internet involvement, marke...

eBay Inc. Strategy

In eight pages this paper examines the successful Internet auction website in a consideration of eBay's tremendous growth and stra...

Harvard Business Case Study of IBM

increase value in the company we need to consider the role of culture, which was described before the changes was a suited culture...

UK Government Health Strategy Critique

get treatment, this has resulted in these areas of highest public visibility gaining most of the attention which meant the strateg...

Payless ShoeSource SWOT Analysis

purchase another pair of shoes. * Prices are amazingly low; $25 constitutes the upper price range regardless of style. * Payless i...

Global Market Future Strategic Development of RyanAir

but with a limited offering such as Virgin Atlantic. The second group of airlines are the low cost airlines, these have, for the m...

Rexall Sundown Management and Marketing

In eight pages this paper considers current and future growth outlooks for Rexall Sundown as management must ensure vision and exp...

Analysis of Mervyn's LLC

(Wikipedia, 2006) for $1.2 billion (Yahoo! Finance, 2005). It is now a privately held company, which makes obtaining any significa...

United Kingdom's White Paper Our Health, Our Care, Our Say

this were not a political issue then the attention would be focused elsewhere, also that with increasing costs in healthcare the n...

Expedia

Expedia is a well known online company selling a wide range of travel services form airline and hotel rooms so insurance and attra...

Gucci and Marketing in the Present and Future

were somewhat exclusive (Gucci, 2006). The range of products grew and expanded into luxury luggage (Gucci, 2006). This has been a ...

Starbucks; From Humble Origins to Global Phenomena

can be examined. 2. History The first coffee shop was opened in Pike Place Market in Seattle, however, as with many...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

Hewlett Packard; Analysis and Strategic Plan

This 25 page paper looks at Hewlett Packard and its history, including the merger with Compaq, assesses the current position and t...

Arctic Mining Consultants - Case Study

in the staking, including the amount of brush the men encountered. Furthermore, they were being transported by helicopter to their...

Analysis and Strategy Recommendation for the American Red Cross

both small and large disasters. The organization has 35,000 employees and half a million volunteers organized throughout 700 chapt...

Future Planning While Maintaining Present Business

In five pages this paper examines how to keep a necessary balance between maintaining a present business while planning future org...

Avon's Direction Selection

In ten pages Avon's present business situation is assessed and a future strategy is proposed that includes an image upgrade and pr...

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

SWOT Analysis of Nike

In five pages this paper offers Nike future strategy recommendations based upon a SWOT analysis. Three sources are listed in the ...

Overview of Sara Lee

In six pages this paper considers questions regarding the Sara Lee Company's strategy, structure, and future outlook. Nine source...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Financial Analysis of New York City's Tiffany and Company

on April 12, 1999 to stockholders of record on March 22, 1999. In January, the company reported that its worldwide net sales in t...

McDonald's Human Resource Management Strategy

all have to follow the same highly controlled model. 2. McDonalds HRM Strategy The company is well known for having a large leve...