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Essays 451 - 480

Business and Free Trade

a while, products all look alike and quality declines. Consumers will buy them or they will not; in any case producers are able t...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

Nintendo Wii; Marketing Objectives and Target Markets

dominance over the interactive gaming market. When looking at the marketing objectives for their Wii a similar pattern to t...

JetBlue Case Study

months after the company started operations that the events of 9/11 took place which resulted in a major decrease of demand in the...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Maxis and the Malaysian Telecommunications Market

telecommunications services in Malaysia is competitive, the dominant provide is Telekom Malaysia, the government controlled operat...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

Planning for Ikea going into Egypt

(Hooley et al, 2003). These are all objective measures, but the use of more subjective measures are also seen in some segmentation...

DHL Overview

last names - in 1969 as a service shuttling shipping documents between San Francisco and Honolulu (History, n.d.). This was well ...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Retail Marketing; Tesco

perception of quality, at the same time the lower price segment is unlikely to buy the product as they perceive it to be too expen...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Marketing Audit Schering-Plough

Home Page, 2009). In 2007, Schering-Plough acquired Organon BioSciences, a human and animal health care company (Huliq.com, 2008)...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Economics Applications and Theories

In twelve pages this paper applies various economic measurements and theory to the economy of Singapore and includes discussions o...

Singapore and Imperialism of Japan

In eleven pages this report discusses the differences and similarities between the imperialism of Great Britain and the occupation...

E-Commerce Regulatory Laws and Policies

This paper analyzes the current arguments around government regulation over the Internet. The author focuses on government regula...

Economy of Singapore and the Impact of Recession

Singapore, despite a pull back in government intervention in the 1990s, is to a large extent controlled by the state. And this was...

Singapore, Racism, and Discrimination

In three pages this paper examines the culture of Singapore and the inherent prejudice that results from having a 'dominant cultur...

Business Information Systems, Control, and Security

In ten pages this paper discusses the Singapore Electronic Hotbed Program in an ecommerce overview that examines electronic commer...

Southern Africa's SADC Led Peace Study Proposal

In five pages this paper presents a study proposal of the SADC that includes Southern Africa, Singapore, and Costa Rica in terms o...

Global Asian Business Conceptual Development

In six pages this paper discusses trade partnerships and various restrictions in Asia in a consideration of Taiwan, Singapore, the...

Democracy, Asian Style

In five pages this paper argues that Asia does indeed have its own style of democracy with the example of Singapore provided. Fiv...

SECONDARY DATA FOR INTERNET USAGE IN SINGAPORE

In this paper, the writer is being asked to consider the case of Charlie Clay, who was lucky enough to inherent $20 million from a...

National Laws and Global Staffing

economy expanded rapidly, achieving an average annual growth rate of 9%. Per capita GDP is among the highest in Asia" reaching in...

Overview of Singapore and International Alliances

distinct from each other. An example can be found between members of ASEAN, the Association of Southeast Asian Nations. Co...