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Essays 151 - 180

MARKETING PLAN FOR A FITNESS CENTER IN ST. CHARLES, IL

role of marketing manager for a small health club in St. Charles, IL. St. Charles is a suburb of Chicago, and is primarily family-...

PM CO. AND ASIAN MARKETS

culture -- in other words, they think on a collective level, rather than thinking individually, and will make decisions on a colle...

NYC Health Club Proposal, The Six Moons Gym

the body to do it in style. Indeed, people of all ages, socioeconomic levels, and of both genders are flocking to health clubs to ...

The Singapore Stock Exchange; SGX

in the exchange was taking with six different types of futures contracts; these included the golf futures that the market had star...

Cutting Edge Golf Carts Business Plan

has never been done before. Presumably the company principals are young, innovative and entrepreneurial and will put in the time n...

Beta Golf Club Case

and ensure that the company gain the first mover advantage. To do this the company needs to choose a business mode to follow; lice...

Singapore and the Marketing of Sneakers

In six pages this paper examines how to effectively market sneakers in the now mature Singapore economy. Five sources are cited i...

Marketing Research Application

the best possible prices or product availability are meaningless of potential customers are unaware that a certain organization co...

Choosing a Well-Known Personality to Endorse an Airline

The writer looks at the way an airline may choose a celebrity for an endorsement marketing campaign. The example of Singapore Airl...

The Singapore Stock Market and an Application of Warren Buffett's Investment Methods

Warren Buffett. This is one that has been proved successful, due to the riches that have been amassed by Warrant Buffett. For exam...

Bally's and the Fitness Industry

II. The Gym Industry The health club industry has been shown to be tough during even the most difficult economic times ("Indu...

Singapore Advertising

of services available. Peoples lives are busier; marketers become increasingly creative in gaining consumers attention to their a...

Singapore and Marketing Trends

Todays Singapore In 1960, Singapore and Nepal were even in economic status. They shared the distinction of being two of th...

Singapore and Starbucks

2003), and the influence of Western culture that already exists (Interscience, 2003). In fact, entering the Southeast Asian market...

Improving Corporate Governance and Supervision in New Zealand

ensuring that the board and the audit committee are independency (Bell Gully, 2010). The code sets out the best practices in a t...

Environmental Impacts of Road Transport on Air Quality in the Greater Manchester Region England; A Research Proposal

increasing level of car ownership and a range of social pressures or changes which are increasing the amount the road transportati...

State Responsibility and International Law

In six pages this paper uses student submitted case information in an examination of aliens and state responsibility in an intern...

Economic Theories of John Maynard Keynes

accept lower wages during times of decline, and quit their jobs (1939). This jeopardizes the beautifully constructed, but admitte...

United States and the Implications of Mad Cow Disease

epidemic in January 1993 (Center for Disease Control, 1996). By 1996 the outbreak had slowed to only an approximate three hundred...

In the UK Are Ethnic Chinese Businesses Successful?

development of Chinese businesses in the UK have been at a higher level of integration than other ethnic minority businesses. Othe...

Liability Issues and UK Internet Service Providers

v Demon (1999), where it was the principles of a former case Bynre v Deane (1937) that were applied, where there was a direct comp...

EU and UK Partnership

not alone, Spain also adopted this approach, and as such the political differences may be seen as only that; political differences...

United Kingdom Small Business and Government

in deprived areas by eliminating the stamp duty on business conducted in deprived areas. Further, Budget 2002 gives "capital allo...

Comparing Various Programs of Project Management

Three of the work-based qualifications in the UK are: 1. certificate and diploma qualifications (Huemann, 2001). 2. national and S...

European Business and International Factor Effects

law, it can also impose sanctions and penalties to ensure that this takes place....

Balfour Beatty

hospitals, water supply systems, school and power generation and transmission plants as well as other building and infrastructure ...

UK Automotive Industry and Market Forces

lines shows that as the price for the goods increase more suppliers will want to supply the market, they are attracted by the high...

The Position of the United Kingdom Economy and Government Economic Policies in 2010

The United Kingdom suffered a recession in 2008/9, in common with many other countries. The writer discusses the way in which this...

Burt’s Bees; Marketing Case Study

integrated marketing communication, a simpler definition may be found in Kotler (2003), where it is stated that integrated marketi...

The Takeover Panel

exactly where they stand with clarity (The Takeover Panel, 2008) 1.1 History and Background of the Takeover Panel The Takeover Pa...