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Essays 241 - 270

New Athletic Shoes Line Creation

will consist of individuals experienced in these necessary areas: * Marketing and market research; * Product design; * Production ...

5 Questions on Sales Management

determining customer needs. Because of this, the salesperson is more in a listening rather than selling mode on that first visit t...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Motivations for the Merger Between Exxon and Mobile

an oversupply situation as a result in the economic decline seen in the Asia-Pacific region (Nakamura, 1999, p17). This was placin...

Social Responsibility, Values, and Making Ethical Decisions

values and brings into focus the individuals needs and wants. The question here is, "Do I really need to do this, or just want to...

High School Students and an Online Community College Creation Course

keep the audience interacting with the "product" being presented. And yet, there is a fine line to be walked not to "over-do" the ...

Environmental Sensitive Growth Fund Marketing Case Study

unpredictable because it is a growth fund and the market has been rather volatile lately. Also, it embraces environmental products...

Gaming and Hilton Hotels

so much 1991 to 1994. This should not be surprising at all, however, as increased occupancy can be expected to follow a recession...

Expanding SunPower to Brazil and United Arab Emirates

potential new markets. Two markets which have been identified as potentially viable are Brazil and the United Arab Emirates. The f...

Serial Killers Versus Mass Murderers

outcast or recently being fired from a job can trigger an individuals compulsion to enact revenge against those who may or may not...

Competitive Advantage, Single Markets, and the EU

good idea to offer the basic definitions of monopolistic competition and economies of scale. In its most basic sense, monopolistic...

Public Health Advertising v. Direct to Consumer Advertising

2004). As this indicates, disease education in the EU is allowed, but American-style DTC advertising is prohibited. Consequently...

4 Questions on Marketing Services

and KLM have eliminated the business classes they offered in the past. It appears that the world economy is improving, however, a...

European Terrorism

(Terrorism - Europe - Chronological Order, 2003). In November of last year we note the following threat: "three men have been arr...

European Parliament Address by Lucas D. Papademos

Appropriately, Mr. Papademos thanked the citizens of member states for making the transition to the new currency so relatively une...

African Union

the peace which had been formed in Europe after the second world war. The purpose of this was to draw countries closer and prevent...

EU and Power

There were changes made to the commission in the Treaty of Nice. The commission is made up of twenty ministers who are nominated b...

Joseph Conrad's Heart of Darkness and Racism

Congo are largely recorded in Heart of Darkness, his most famous, finest and most enigmatic story, the title of which signifies no...

European Community Development Issues

Italy, Luxembourg, the Netherlands, and the former West Germany formed the European Economic Community (EEC) to provide a higher c...

European Automotive Market and Issues of Pricing

better than most European nations at the time but took a turn for the worse as the recession of that time spread throughout the wo...

The Great Transformation by Karl Polanyi and Market Pattern Evolution

trade, external, internal and local. The nature of external and local trade is basically non competitive, as it generally encompas...

Concerns and Issues when Launching a U.S. Business

employees are more aware that their jobs are more secure than they might be in the U.S. Because of these factors, factors such as ...

The European PHEC and the American DTC

advertising in the US Since the mid-1980s, the FDA has allowed DTC advertising in the US. Originally, a few DTC ads were allowed ...

Magna and the Potential Acquisition of GM's European Interests

first glance this may not appear to offer many advantages, the central and eastern European car market is performing badly at the ...

Leaders Views on the EU

In five pages this paper examines how various leaders of Europe view the European Union as presented in Margaret Thatcher's A Fami...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

"Slaves and Society in Western Africa" by J.D. Fage

This research paper presents a comprehensive analysis of this scholarly article, which examines the controversy of precisely why t...

Royall Tyler/The Contrast

fianc? was away, Maria restricted her social contacts, read a great many books and focused on letters from Dimple. Letitia explain...