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Essays 331 - 360

'Trados' Translation Software Marketing

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

DuoLine Marketing Plan

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

Contemporary World and the Importance of Marketing

In fourteen pages this research paper assesses the significance of marketing in the contemporary business world in a consideration...

Stock Market Losing

In six pages this essay considers how small investors' attempts to 'beating' the stock market odds invariably result in losses and...

Apple Computers' Struggle Against Microsoft.

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

Russia Marketing Campaign of McDonald's

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

Sega and Nintendo An Analysis of Business Competitors

1999). Sega Dreamcast was introduced with a multimillion dollar marketing campaign in the fall of 1999 (Ham, 1999). Sega had pro...

Richgro and Creation of an International Market

doors which can act as the basis of a product range which can be expanded. In this paper we will focus on only one main product, t...

A JetBlue Marketing Analysis

for the good of the company that they owned for the most part (2002). It is clear that United took these steps because it had to, ...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Increasing Business for Dubai Internet City

the following two years. 1. Introduction Dubai Internet City is a well established high tech business park, the 300 million squ...

Business Plan; Azam in Canterbury

advantage of differentiation in terms of the food that is offered and control costs so that the restaurant is profitable, this is ...

The Don Café; A Business Plan

for the founders. 2. The Business Concept The business plan is to open a new style caf? and shop in Canterbury. There caterin...

Mountain Man Beer Company Case Study

least risky strategy when the alternative declines are considered. 2. Introduction Mountain Man Beer Company (MMBC) is a family...

iTunes

This 9 page paper looks At Apple Inc., iTunes. The considers three segments of the market that iTunes may appeal to, whether the b...

10 Drivers for the Development of Manufacturing Industries in Small Economies

level of income available in an economy to make the purchases it will also increase the pressure on government spending on the wel...

Accounting Overview of Nagrom's Bakery

bread. In response to this, the Companys management shifted gears once again, focusing efforts and resources on a specialt...

Harvard Business School Case Study of Heineken N.V.

occasional use rather than everyday use. This association may be seen as a strength as it is well established. However, it may als...

Vodafone in Nigeria and Potential Market Entry Strategies

However, the entrance into the market is not as simple as this, with many different influencing factors. Porters Diamond m...

U.S. Software and Software Consulting Industry

market of $221.9 billion, this indicates not only that it is the fastest growing sector of software sales, but also that the sales...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

Creating a Market Driven Intel

would "ship a 900MHz version of its Pentium III Xeon (Cascades) processor with 2M of integrated L2 cache in lQ01" (Leibson, 2000; ...

Theodore Levitt's 1960 Article 'Marketing Myopia'

as time when by they began to decline, they did not see themselves as transportation companies, but merely as railroads. Therefore...

Changes Brought About by the 1929 Crash of the Stock Market

do remember stories about it. It was the one where people lost everything. Some committed suicide. Some lived in despair. Others m...

Production and Pricing at Under Armour, Inc.

The fabric on which the Under Armour company has been built has moisture-wicking properties "which are designed to keep perspirati...

If Marketing Aims to Meet Customer Needs Why are Customers Rights an Ongoing Issue?

as there is a need to satisfy both individual and organizational objectives. The organization objective will be to create a profit...

Environmental Factors That Affect Marketing

removes geographic boundaries, allowing even the smallest company to participate in the global marketplace. Coca-Cola has careful...

GUCCI: The Naked Truth Or Just In Fashion?

argued as viable and attractive to marketers for a number of reasons, it may attract voyeurs, there could be a shock value, the fo...

Harland Case Study

benefits, the economies of scale and a guarantee of consistency are two of the principle attractions (Levitt, 1983). This will res...