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Essays 61 - 90

'Green Business' and The Bay Area Green Business Program

to work with small and medium-sized businesses - auto repair, printing/graphic arts, and wineries. Small operators do not have de...

Marketing Primo

The writer undertakes an analysis of the new car market in United Kingdom, with the aim of developing a marketing strategy for a f...

Marketing Orientation and SME’s

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

Strategy for Oliver's Market

the addition of a small warehouse in 2004 and remodeling of the original Cotati store in 2005. Also in 2005, Olivers Market was n...

Planning; Monetary, Human Resources and Knowledge

define the term. There are many different interpretations of these terms, one of the best to use a definition from a management ac...

The Impact of Global Branding in a Small Town

life! (Kotelr, 2003) In considering the different interpretation that may be given to a message, as well as the different e...

Small Business Management

not have any personal contact with customers (AllBusiness.com, 2006; Wolfe, 2006). In this company, the customer is always first w...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

Small Retail Business Marketing and Management

In fifteen pages this paper examines a small carpet retailer's operations in a comprehensive marketing and management analysis. S...

Internet Small Business Marketing

In nine pages this paper considers Internet marketing of a small company and the benefits it offers. Nine sources are cited in th...

Reviewing Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business By Jay Levinson

of marketing have changed dramatically (1998, 5). Among many other expansions in its considerations, Levinsons revised book place...

Marketing Small Businesses

long-term is and will be that the company differentiate its products on terms other than price. It will seek to serve the middle ...

IT Applications for Small Business or Small Offices of Large Organizations

mimic those used in large companies. Small businesses typically do not have resources to pay employees who are not directly invol...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

MARKETING - A DEFINITION AND EXAMPLES

use Burger King and McDonalds as an example of how this works. On the surface, it might seem as though there isnt much different a...

Drug Use in the Workplace and its Solutions

within the workplace; in fact, in a recent study, it was chosen as the "most frequent substance used"5 to the tune of eighty-seven...

Spending by the Government

created by Dr Akiva Ilan (2002) and published on a United Kingdom government web site, it was noted that in some nations, the stat...

E-Commerce Business Comparisons

developed an outline for the requirements of a e-commerce business and the way they need to satisfy customer needs, for both B2B ...

The American Experience of a Polish Immigrant and His Business Selling Used Cars

In five pages this report exhibits reporting in a combination of neighborhood business and human interest in the story about small...

Case Study in Small Business Managerial Accounting

In fourteen pages this report examines a case study in managerial accounting involving starting up a small electronics business wi...

Small Business Venture and Receiving Government Assistance

private sector work force (SBA, Statistics, 2003). The following reflects a the broad categories of SBAs programs for small busi...

Small Business Computer System Implementation

for a fast move as the company was able to cope. The desire to grow the catalogue sales has meant that Binder has put into place ...

Small Business Startup

remaining pages. Each component is described and explained. These are the steps to starting a small business. I. The Business A....

Business Policies and Management Strategy

In fifteen pages this paper discusses business policy determinants, implementation, and strategic management with corporations, no...

Starting a Small Business

for start up costs of the new business as well as money to live on. Because money is integral to any business, one should prepare...

ABC Solutions and Developing Software for Midnight Auto Supply

In this seven page paper a proposed development of a software system that will allow a small family business chain to integrate fu...

Starting a Small Business and What Should Be Considered

being objective, realistic, open to change, and looking for and creating opportunities" (Gray, 1996; p. SOHO). Everyone tal...

Twenty First Century Business

In a paper consisting of five pages small business growth to maintain pace with changes in technology and conducting business over...