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is reliant on complimentary products, such as cars sales may be affected by the sale of petrol a cross-elasticity may exist. In me...

In fifteen pages this paper examines how to market the recently merged Erol and Mindspring to effectively compete with the likes o...

a variety of networking capabilities. Those like Blade who have established a sense of innovation within the framework of their i...

In eight pages questions pertaining to economics are examined and include the market economy and externalities, free global trade,...

In eleven pages Harvard Case 9 596 036 on United States' market entry of the British Land Rover and gaining a desirable market lev...

consumer demand for Pepsi Cola would rise due to what is called in the economic sector the "substitution effect" (Dyer, 2000; http...

In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...

and goes right to the heart of the matter. He asserts that advertising (todays author would probably say "marketing") is not "ente...

that Hillerich and Bradsby recognized long ago. Important to note, however, is the fact that numerous studies have been conducted...

In two pages the competitive market's inability to impact public goods is considered in terms of government involvement among othe...

In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...

In five pages this paper discusses relationship marketing in terms of definition, origins, and differences from other marketing ap...

In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...

or through acquisition of all or part of existing breweries. CEO Gerard van Schaik had summarized the overall goals of the compan...

In fifteen pages the status of financial markets in Australia is further examined in terms of the environment in which it operates...

In three pages this paper presents a summary and review of an article that describes how marketing principles are being applied to...

sees the cultural upheavals which have befallen the mainland in its over forty years under socialism as a backdrop, not a major pl...

In an essay consisting of five pages a proposed marketing plan for a fictitious company wishing to introduce a baby pacifier holde...

This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...

In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...

This paper consists of twenty pages includes content analysis, case study research tools, and discusses such marketing techniques ...

In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...

In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...