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Essays 751 - 780

Strategies of Global Branding

In seven pages this paper discusses various types of global branding strategies including tailored marketing and the blanket singl...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Organizational Change Strategy

In this paper consisting of fourteen pages a management strategy change is created to assist companies to evolve into a learning o...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

The Financial Situation of the American Express Company

cursory look at the career of Ken Chenault inspires confidence in his ability to negotiate a company toward financial stability. A...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

Management Strategies of Upjohn and Pharmacia

In ten pages this paper discusses the management strategies and company restructuring following the merger of Upjohn and Pharmacia...

UK Marketing Campaigns Reflect Values and Attitudes

In nine pages this paper discusses marketing strategies and how attitudes and values can be reflected in the campaigns of UK compa...

Policies, SBUs and a SWOT Analysis of The Limited, Inc.

In fourteen pages a company overview of this retail chain includes its mission statement, vision, corporate planning, strategies, ...

Overview and Strategy of Outback Steakhouses

In five pages this paper presents an historical overview of Outback Restaurants and also considers strategy and company performanc...

Microsoft Corporation Business Analysis

of the companys attempts at monopoly. In addition to software, the company has delved into new territory. Microsoft Network, call...

Analysis of Boeing

In nine pages this paper analyzes the Boeing Company and its acquisitions by using 3 generic market retention strategies, Porter's...

Priceline's Marketing Strategies

This paper addresses the various marketing strategies utilized by the company Priceline (Priceline.com). The author discusses Pri...

Analyzing the Marks and Spencer UK Retailer

In six pages this paper discusses the company in terms of its competitive stucture and also offers future strategy recommendations...

Hussman Corporation's Five Year Business Plan Creation

In twelve pages this paper examines St. Louis, Missouri's Hussman Company in an overview of corporate strategy through the develop...

Strategies to Cope with Managing Workplace Stress

In nine pages this paper discusses stress management in a consideration of 8 companies and 4 strategies that can be applied to the...

Analyzing Prudential Insurance Company

In a paper consisting of eleven pages a company history along with a SWOT analysis, discussion of the managerial accounting system...

China As a Business Destination for a US Logistics Company

English speaking countries. However, although the barriers may be low, the decision on markets may be best considered by looking a...

Comparing the Potential Benefits of Outsourcing and Retaining an In-House Warehousing System

be accompanied by a transfer of control over the stock (Mintzberg et al,2008). 2. Options and Analysis There are some potential...

The Approach of Multinational Corporations to the Ethical and Social Responsibilities

and ethical responsibilities due to their position of influence; they are able to influence markets, suppliers and in some cases m...

Developing a Reward and Evaluation System for Timley Pte Ltd.

Timely Pte is a fictional company, which is in need of change to the reward and evaluation processes. The writer considers the way...

Leadership Qualities and Practice

on the actions and behaviour of leaders, in this approach leadership was perceived in the context of human behaviour. This was an ...

The Changing Position of Gucci

may also be the potential for some vertical integration to add value. In addition to this the existing core competencies, such as ...

A Suggested Improvement for Human Resource Strategies at Microsoft

the IBM Center for The Business of Government (2002). This puts forward a seven step model which is cyclical which note only expla...

MARKETING STRATEGIES, FOOD DISTRIBUTION AND EXPANSION

the fact that the competition has higher prices, while perhaps ignoring that the competition lowers prices for bulk shipping. This...

Assessing Political Risks in International Investment Markets

a matter of consensus that globalization, spurred on the rapid development of computerized communications technologies, has change...

Pricing Strategies in Durability of Competitive Advantage

The first part of the paper discusses the 4 potential strategies; marginal cost pricing, incremental pricing, break even pricing a...

EXIT STRATEGY: THE APPAREL BUSINESS

some kind of non-compete agreement and some kind of consulting agreement, and an earn-out (Bowen, 1997). Now, given that ou...

Motivation and the Performance of the Employees

and explained. For employers that have operations within the scientific management paradigm where there are often operations that ...

The Sustainability of Corporate Social Responsibility during Economic Hardship

the commercial environment * To identify relevant theoretical models that may be used to assess CSR practices. * To assess the di...