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Essays 2611 - 2640

What is Fair Pricing?

The writer looks at the idea of fair pricing explaining what it is and how the perception of fair pricing will vary depending on ...

Problemitization in Research

established knowledge that is widely accepted there is value is examining and reframing the associated questions so that more know...

How will Yum! Brands and WalMart Be Impacted by a Change in the Yuan Exchange Rate

a further 20% this will have a financial impact on US firms, the impact will depend on the type of transactions undertaken by the ...

South African Breweries

should be measurable. Financial measures for the company should include measures such as overall turnover, cost of goods sold, gr...

Can IKEA Remain Successfully Expand into New Markets?

et al, 2011, p261). The consumer is part producer, as they do not go to a traditional furniture store to purchase the goods, but t...

Outputs at Skype

chargeable, and are a main source of revenue. In 2011 the organisation had a total of 663 million different registered users (A...

Change and Crisis Caused by the Sudden Departure of a Key Worker

in order to operate. A sudden departure reduces the resources that are available, and creates a shortage. The question for the emp...

Southwest Airlines Generic Strategy

way that the airline competes and assess that strategy the firm uses in the context of the four generic strategies. 3. Southwest ...

Influences on Price Determination for a New Product

The writer examines the different factors a firm will look at when deciding on a pricing strategy for a product that is new to the...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Marketing and Brand Management at JetBlue

Delta and Ted by United Airlines, both of which are now defunct (Maynard, 2008). In 2002 the airline flew its 5 millionth customer...

Strategic Analysis of Southwest Airlines

even if airlines are leased tends to be high (Belobaba et al, 2009). The high level of concentration and use of existing brands al...

Mission and Values at Southwest Airlines

sense of warmth, friendliness, individual pride, and Company Spirit" (Southwest Airlines, 2012). Applying the idea of McNama...

Assessment of Microsoft and Google for Investment

forms the core of the organisations services. Are the dominance of the company is seen in the fact that Google search engine has a...

Theory of Constraints (ToC)and Use to Assess the Value of Hedging

The theory of constraints is examined as a suitable theory to be used in an assessment of the value of airline fuel hedging and t...

The Attraction of Environmentally Sustainable Commercial Policies - The Case of Bahrain

for new equipment, manufacturing techniques and goods as well as general behavioural patterns. There are a number of tools or f...

Questions on Business Economics and Finance

a buyer may walk around before making a choice looking at the different suppliers and their prices. As the product is one provided...

Supply Chain Analysis for Green Mountain Coffee Roasters (GMCR)

example the transportation to get the product in and out of the firm which include transport, labor, power and water needed in the...

Corporate Insolvency in Australia - VA and Receivership

Australian insolvency law required updating, in order to avoid position where a firm that faced insolvency was not given a suitabl...

Making Better Decision than Joe Schmoe

Joe Schmoe was a marketing manager for Clipboard Tablet Co. His decisions for three hand held computer ranges between 2012 and 10...

Is Downsizing a Double Edged Sword?

term. Downsizing has been seen to occur over the last few decades, increasing in prevalence during difficult economic times. The ...

Considerations for a New Product

may also be a requirement. With a high quality unit the after sales service may also need to be considered, including the guarante...

Design and Justification of a Wage Package

qualified and skilled labor may be working for competitors. If the firm offers a salary package that offers a lower level of claus...

Designing a Questionnaire to Assess the Usefulness of an IT System

it is important for the analysis to know which managers have been questioned. In the analysis the sample may be divided into diffe...

How Wal-Mart Creates Value Through the Supply Chain

The writer looks at Wal-Mart's supply chain, examining the different components and the way that they work together to provide the...

Advantages and Disadvantages of Businesses Clustering

The writer looks at what is meant by clustering and why it may provide advantages to firm that are part of the clusters. Different...

S-D Logic - A New Paradigm for Value Creation

The writer reviews an article entitled "On value and value co-creation: A service systems and service logic perspective", which ad...

To Bid, or Not to Bid?

The writer considers the position of a firm looking at bidding for a US government contract. The writer outlines the financial con...

Starbucks Case Study

The writer considers the position of Starbucks when facing difficulties. Looking at the way the firm may have changed and adapted...

The Constraints of Conventional Wisdom and Sources of Data for Marketing Assessments

The writer presents a paper in two parts, the first looks at the potential restraints for strategizing which uses only conventiona...