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Essays 481 - 510

'Trados' Translation Software Marketing

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

DuoLine Marketing Plan

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

Apple Computers' Struggle Against Microsoft.

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

Russia Marketing Campaign of McDonald's

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

Stock Market Losing

In six pages this essay considers how small investors' attempts to 'beating' the stock market odds invariably result in losses and...

Production and Pricing at Under Armour, Inc.

The fabric on which the Under Armour company has been built has moisture-wicking properties "which are designed to keep perspirati...

Postal Services Industry of the United Kingdom

some areas were delivery and collection will cost more than any potential profits, this has lead to some level of protection in or...

Restaurant Operating Company Bob Evans Farms, Inc.

Evans 560 locations to greatly affect its industry is clear. The only route available to the company in improving the performance...

The Marketing of McDonald's

be examined by using a 4 Ps The first piece that of product. The company has maintained many of its core products including the b...

Komatsu Case Study

the quality of all products. Caterpillar was dominant in both the U.S. and the world but Komatsu held a 60 percent share of the J...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

Changes Brought About by the 1929 Crash of the Stock Market

do remember stories about it. It was the one where people lost everything. Some committed suicide. Some lived in despair. Others m...

Creating a Market Driven Intel

would "ship a 900MHz version of its Pentium III Xeon (Cascades) processor with 2M of integrated L2 cache in lQ01" (Leibson, 2000; ...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Richgro and Creation of an International Market

doors which can act as the basis of a product range which can be expanded. In this paper we will focus on only one main product, t...

A JetBlue Marketing Analysis

for the good of the company that they owned for the most part (2002). It is clear that United took these steps because it had to, ...

Case Study for Caterpillar Inc.

employee had been employed with the company for 22 years. In 1982, however, the bubble began to burst. The world went into a ser...

Travel Agency Strategy

more direct access to the holiday providers and flight companies though the internet. The main sector of the travel agents busines...

Total Quality Management and James W. Cortada's Explanation

cultures, one must first understand the classification of culture and leadership. Cortada emphasizes several issues when assessin...

Harvard Business School Case Study of Heineken N.V.

occasional use rather than everyday use. This association may be seen as a strength as it is well established. However, it may als...

Theodore Levitt's 1960 Article 'Marketing Myopia'

as time when by they began to decline, they did not see themselves as transportation companies, but merely as railroads. Therefore...

SME's and Influences of Government Policies

In five pages this paper examines the United Kingdom's government policy regarding small and medium sized enterprises in terms of ...

Buffalo, New York's Small Home Repair and Improvement Company Financial and Marketing Overview

Those companies competent in their work and providing real value for customers have no difficulty in achieving success. Homeowner...

Assessment Three Cinema Websites Using Nielsen's 10 Heuristics

advance whilst reducing queues and pressures on the box office, an effective use of resources (Nellis and Parker, 2000). Many cine...

Mountain Man Beer Company Case Study

least risky strategy when the alternative declines are considered. 2. Introduction Mountain Man Beer Company (MMBC) is a family...

iTunes

This 9 page paper looks At Apple Inc., iTunes. The considers three segments of the market that iTunes may appeal to, whether the b...

Business Plan; Azam in Canterbury

advantage of differentiation in terms of the food that is offered and control costs so that the restaurant is profitable, this is ...

The Don Café; A Business Plan

for the founders. 2. The Business Concept The business plan is to open a new style caf? and shop in Canterbury. There caterin...

Plan For Small Business Going Global

them in their international stores. Able Corporation would establishes goals and objectives regarding global expansion rather th...