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Essays 601 - 630

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

Recycling Mobile Telephones; A B2B Marketing Plan

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Mass Media's Influence on Public Opinion

as "the exceptional event," which makes "coups and catastrophes" newsworthy (Alleyne 3). However, there is also considerably discr...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Life and Media's Influence

Rush Limbaugh commentaries? How do the politics of their state influence the television coverage of certain issues compared to how...

Public and Mass Media's Influences

it to satisfy the many demands, and constrained by the social constructs that maintain any society (Glover, 1984). Here we may arg...

Public Opinion and the Media's Role

According to the scholars who research this topic, the media is responsible for presenting to the public a variety of issues that ...

Sex, Drugs, Alcohol, and Media's Portrayal, the Effect on Children

clear that the portrayal of underage alcohol and drug abuse that is presented in the media, as well as the portrayal of sexual beh...

Mass Media's Influence

This essay uses the Civil Rights movement and the invasion of Iraq as examples of how the influence of the mass media has had a se...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Organizational Behavior Problem in Hospitals

A study by the Joint Commission revealed that communication failures were implicated at the root of over 70 percent of sentinel ev...

Media's Global 'Americanization'

Clearly, to some extent, the media is American because there is American dominance in the world and American products and attitude...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Mass Media's Impact on Society According to Postmodernism

the mass media has become one of the strongest players in that interaction. While many human traits are inherited genetically, ot...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

Media's Evolution and Impact

In fourteen pages the evolution of the media and its effects on people are discussed. Seven sources are cited in the bibliography...

Media's Power of Manipulation

In nine pages this paper examines the power the media wields in terms of manipulation of actions and influencing public opinion wi...

Great Britain in the Early 20th Century and Media's Influence on Politics

In six pages this paper discusses pre 1945 Great Britain in a consideration of the country's global role and how politics had been...

Diplomacy and the Media's Effects

In eleven pages this paper examines how diplomacy is influenced by the mass media in a consideration of such topics as Jesse Jacks...

Media's Gender Bias and the 'Smurfette Principle'

"Blue," the dog is a female. The Smurfs have a cast of all males except for one Smurfette. The roles these characters...

Media's Role in the Divorce and Death of Princess Diana

In fourteen pages this paper considers the question 'Where does responsible journalism end and dangerous exploitation begin?' with...

Gunmen at Columbine High School and the Media's Influence

In six pages this paper presents the argument that media in the forms of music and cinema strongly influenced the Columbine High S...