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A Research Proposal in Advertising Psychology

57). International advertising, then, requires an understanding of the variations that influence the psychology of advertising, i...

Advertising Costs

In five pages this paper discusses the high costs of business advertising. Bibliography cites five sources....

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Psychology and the Community

What is community psychology? This research report focuses on that very subject. Ecological psychology is referenced. This special...

A History Of Psychology

This paper examines the history of psychology from ancient times to the present. The author focuses on psychology's evolution fro...

Industrial Organizational Psychology

1921, James Cattell founded the Psychological Corporation for the purpose of advancing psychology and promoting its value in indus...

Comparative Analysis of 3 Psychological Theories

someone ... we are not saying that he or she is in a particular internal state or condition. Instead, we are characterizing the pe...

Positive Psychology Burnout

This essay discusses different issues in psychology. It explains what positive psychology is and its strategies; it explains what ...

Issues in Psychology

This essay offers five questions with answers. Topics include using behavior modification to change one's own behavior, developmen...

Psychology's Sub-Disciplines and Their Practical Import in Brief

In a paper of four pages, the writer looks at psychology as a whole and its many different sub-disciplines. The paper examines beh...

The Contributions of Abraham Maslow

danger, job security, stability in life and even a degree of structure that one can depend on (Boeree, 2007). The next level inclu...

Selection and Training in Organizational Psychology

fit with the organization in question. In the context of training, employees are better able to learn and master new skills when t...

Communnication, Technology, and Social Changes

and the society. The Planned Parenthood Federation could produce a short documentary that reports the services they provide that a...

Lewin Contributes to Situationism

This paper has two sections. The first provides a brief synopsis of some of the contributors to social psychology. This includes c...

Jean Piagot’s Contribution to Adolescent Psychology

The time of Piaget was a time when new awareness was also coming to the specific condition of children, as they were seen as separ...

Social Psychology As A Discipline

world to how a vulnerable person winds up on the other side. Cliques are composed of a specific - often superficial - element tha...

Communication and Psychology

world around them which in turn will impact on the way communication takes place (Coupland et al, 1991). The use of this then ext...

Behavior Therapy Article Reviews

In sixteen pages psychology articles related to the issue of behavior therapy are reviewed....

George A. Reker's Counseling Families

parents hold down full-time jobs are the rule rather than the exception, and as Rekers has observed, this creates problems among b...

Human Psychology in William Faulkner's Sanctuary and Nathaniel Hawthorne's The Scarlet Letter

In three pages this paper examines the primary characters in these two stories in terms of society's treatment of them and human p...

Social Psychology Issues

as they are living in a world with others who also eat well. There is a sense that when there are great numbers, responsibility is...

Clinical Psychology Paragraphs and Ph.D. Entrance Essays

considering the field of clinical psychology and psychotherapy as possible career choices, and I entered Adelphi Universitys termi...

Overview of a Doctoral Program Statement of Intent

to make an impact on society as a whole. My first goal is academic. My pursuit of an education extends from my belief that the ...

Clinical Psychology Ph.D. Entrance Essays and Paragraphs

a diverse, interesting and developmentally appropriate body of information from which children can understand the world around the...

Europe, Asia, and Advertising Psychology

Whats more, consumers care little what brand they purchase as long as they can believe that the machine they purchase will be reli...

Literature Review for Use in a Project on Leadership in Kuwait

or values. It is by understanding leadership and its influences that the way leadership may be encouraged and developed in the con...

Planning and the External Environment

met. To consider the way planning takes place at all levels the process itself and the approaches can be examined. Mintzberg (et...

Assessment of an IT Web Site

include a jobs section as well as a section containing white papers across a large number of different areas such as SOX complianc...