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BOTTOM OF THE PYRAMID: MARKETING TO SOUTH AFRICA'S LOWER-INCOME POPULATION

Mention the words "poverty" and what likely comes to mind are big-bellied children with sad eyes, staring at a television camera, ...

TOOLS FOR RATE OF RETURN - APPLE INC.

rate of return. The main disadvantage to this type of measurement, however, is the outlier (such as the financial meltdown ...

Organizational Performance As a Reflection of Organizational Commitment

of commitment, and the way that this applies to the workplace. An interesting model developed by Meyer and Allen (1991) may be ver...

Sociology An Overview

Comte, for example, is remembered by the world as the "father of sociology". Comte formulated the basic sociological premises. ...

City-County Government Consolidation

one jurisdiction. This falls in line with the fact that public management continues to adopt practices more aligned with c...

Ernest Jones on Hamlet’s Inability to Act

It would seem that the fact the Ghost appears and Hamlet is able to speak to it is proof enough of the reality of the vision. In t...

Human Resource Management and the Case of AXEON

be effective motivators, but they may help to prevent dissatisfaction, and the higher order needs, which start with the need for r...

THE INDIVIDUAL DIGITAL FOOTPRINT AND PERMANENCE

shed rather not have shown. Fine (2008) notes that the Internet, which has created what he dubs a "reputational" economy, points o...

Analysis of Cognitive Development

This paper explores Piaget's theories of cognitive development, including his stages of development. The essay reports some of the...

Singapore Airlines Future Strategies

Keep informed When considering the different stakeholders, the key stakeholder may be the primary stakeholders, including the ...

Recruitment Reorganization at the Australian Defense Force

arrangement ADF at undertaken all the recruitment process systems has, this meant the utilization of staff in the recruitment divi...

Variations to CAPM

et al, 2003). These two factors were constructed as SMB to deal with the size risk and HML to deal with the value risk. SMB is s...

Absolute Advantage, Comparative Advantage and the Heckscher-Ohlin Model

large amounts of goods to western nations, goods which those nations could produce for themselves. In many instances it may be arg...

John William Gardner on Leadership and the Management of Organizations

leadership roles. The foundation upon which Gardners leadership theories rest is his belief that morality is the most important c...

What Do Killers Think

have become far more visible over the last few decades, such as spousal abuse, school violence, child abuse, car-jacking, and so o...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

Social Institutions and Criminology

gangs, organized crime families, and crime in general, sometimes the family is what instigates it. Travis Hirschi for example cl...

Developing Teams

upon the individual and their perspective on the change. Some individuals may feel threatened where as others may be motivated by ...

The Process of Personal Growth

choices and is creative (Boeree). On the other hand, there are numerous other psychological perspectives and models that also ad...

B.F. Skinner and William James

prominent philosopher, Carl Lange, was coining his own version of that theory. The resulting combination became known as the Jame...

Studying Creation Myths

studying it in the same way we study language (Csapo, 2005, p. 220). His theory puts more emphasis on the meaning of myth rather t...

The Possible Benefits of Reciting Internally

and allocation of labor is governed by a set of administrative rules and procedures" (Doeringer and Piore, 1971: 1).The internal m...

Employee Absenteeism as a Form of Negative Behavior

For example, if we look at the UK as an example. If we look at the figures produced by the CBI we see there is an upward trend in ...

Child with E/BD

headed" when faced with stress, while people with a "poorly differentiated self" are largely dependent on what others think of the...

The Importance of Early Nurturing

is Infancy, from birth to about age 1 year; the crisis is trust versus mistrust (Boeree, 2006). At this age, the infant is totally...

HRM as a Self Descriptive Term

way of performing a task, this was seen in the well known studies at Bethlehem Steel works, it was also seen in the work of Frank ...

Are Good Leaders Likely to be Tall?

In 1924, 1970 and 1976 the US elections for president were not won by the tallest candidate, in the others the tallest candidate h...

Resolving Conflicts at Work

the company and was reluctant to "make waves"; for another, as a woman and a Muslim she was not used to asserting herself. Why it...

Why Study Criminology

she will not accept mental illness or any other cause except personal choice as the impetus for crime. Likewise, judgment must be ...

The Approach to Motivation at Starbucks

that are associated with repetitive jobs, such as high attritian rates and absenteeism, appear to be absent as Starbucks and the m...