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Restaurant Startup

first to consider what the aims of branding are, and how they are achieved. The use of branding is to increase the market share ...

Communications Technology and Information Systems

It has been noted that with industries and organizations developing less structured and simpler forms because of downsizing, busin...

Starting an eBusiness

flowing in and is useful in determining different and innovative ways to market your own business. In starting a new business pro...

Enforced Leisure and Its Dangers

Much of Europe always has predisposed to "big government" and a view that the government needs to oversee the welfare of its citiz...

Research Perspective on Post 1949 Chinese Economic Reforms

issue that historians continue to wrestle with is the cost of such development. Literature Review The theory behind the Ma...

Case Study of Dell Ventures

develop and respond in a more effective manner to the changing needs of the consumers. This enables Dell to control the entire val...

The Unique Channel Antitrust Case Study

they dont like that particular disc jockey. The same advantage holds true for advertisers. Marketing campaigns and specific adve...

Questions on Marketing Answered

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

Historical Overview of Gap, Incorporated

Gap stores bloomed, and just six years later the company went public. In the early years, the Gap catered to teenagers, but soo...

Fraud and the Ethics of Internal Auditing

when it comes to the corporate world. Not to follow this path would reap severe consequences upon the business that ignored the i...

Burger King and British Drinks Diageo Company

be created. As the purchase of Burger King was in the food and drink related sector, this may be classes as a related diversificat...

Ethics and Corporate Social Responsibility

but also giving store workers paid time off to perform community service work. The Chubb Group of Insurance Companies practices w...

United Kingdom's Private Medical Insurance

may be companies such as the British United Provident Association, better known as BUPA, where there is the direct provision of he...

Career Choice of Marketing

has only just recently taken online. By doing so, ODonnell has placed himself squarely in the middle of some of the most innovati...

International Market Environment Analysis

interchangeably throughout this paper. The Mega Environment The concept of "environment" can be huge when it comes to anal...

Legacy and Impact of Earl G. Graves

In five pages the Black Enterprise Magazine founder Earl G. Graves is celebrated in terms of his life, legacy, and profound busine...

Solving eCommerce Problems

when one is offering what is arguably the highest quality product in its market. THE BIGGEST E-COMMERCE PROBLEM In todays Intern...

Workplace Discrimination Problems

something must be done to change the atmosphere, whether or not it renders the appearance of a Big Brother environment. First, it ...

Uses of SBUs

In five pages this paper discusses the structural, organizational, and strategic uses of strategic business units. Three sources ...

What a Company Must Do to Become Multinational

In a paper consisting of five pages the issues involved transforming a business into a multinational company are discussed and inc...

Economic Overview of Norfolk, VA

In five pages this paper discusses how this Virginia city is trying to improve its economic circumstances by encouraging business ...

Organizational Leadership

In seven pages this paper discusses various leadership components and how they can be applied to ensure business success. Six sou...

The History and Future of Amtrak

A history and current position of Amtrak are offered in this paper consisting of eight pages with the consideration that the compa...

A Corporate Productivity Audit Analysis

eight sections of the audit were addressed in the productivity audit with the following findings: Policy: The depiction of the co...

Eastern versus Western Management

government sent a team to Japan following World War II as a part of reconstruction with the aim of facilitating Japanese manufactu...

Australia's Labor Relations

one employee. The normal path of progression of a successful company is that it grows as a matter of course, and that it needs to...

Information Systems' Failure Analysis

of such a project as it relates to the companys needs, one must first determine the level of human interaction - as well as the le...

Publics Served, Public Opinion, and Pfizer Inc.

and it sells Zantac under the Warner-Lambert name, another acquisition (Hoovers, 2002). It was Warner-Lambert who manufactured Lip...

Dell - A Case Study

U.K. and Canada, and the company is aggressively pushing into Asia and Europe (Gibbs 35). The role of formal knowledge in develop...

Person's Most Difficult Professional Work Decision

The employee who was to be laid off would be eligible to receive unemployment benefits for six months and would be eligible for CO...