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Indonesia, Argentina, and Australia Corporate Leadership Perceptions

Lewis (1996) reports that Asians typically will consider the past as well as the future in assessing the worth of a potential alli...

Restaurant Startup

first to consider what the aims of branding are, and how they are achieved. The use of branding is to increase the market share ...

Communications Technology and Information Systems

It has been noted that with industries and organizations developing less structured and simpler forms because of downsizing, busin...

Enforced Leisure and Its Dangers

Much of Europe always has predisposed to "big government" and a view that the government needs to oversee the welfare of its citiz...

Case Study of Dell Ventures

develop and respond in a more effective manner to the changing needs of the consumers. This enables Dell to control the entire val...

Research Perspective on Post 1949 Chinese Economic Reforms

issue that historians continue to wrestle with is the cost of such development. Literature Review The theory behind the Ma...

Starting an eBusiness

flowing in and is useful in determining different and innovative ways to market your own business. In starting a new business pro...

Questions on Marketing Answered

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

Historical Overview of Gap, Incorporated

Gap stores bloomed, and just six years later the company went public. In the early years, the Gap catered to teenagers, but soo...

Fraud and the Ethics of Internal Auditing

when it comes to the corporate world. Not to follow this path would reap severe consequences upon the business that ignored the i...

The Unique Channel Antitrust Case Study

they dont like that particular disc jockey. The same advantage holds true for advertisers. Marketing campaigns and specific adve...

Burger King and British Drinks Diageo Company

be created. As the purchase of Burger King was in the food and drink related sector, this may be classes as a related diversificat...

Ethics and Corporate Social Responsibility

but also giving store workers paid time off to perform community service work. The Chubb Group of Insurance Companies practices w...

United Kingdom's Private Medical Insurance

may be companies such as the British United Provident Association, better known as BUPA, where there is the direct provision of he...

Career Choice of Marketing

has only just recently taken online. By doing so, ODonnell has placed himself squarely in the middle of some of the most innovati...

Market Research and Role of Competitive Intelligence

such provide a tool that has different value adding characteristics. In defining competitive intelligence there are two facets, ...

Tutorial on Expectancy Theory

the very simple reason that everyone is different. This essay looks at one theory, expectancy theory. Researchers and theorists h...

Student Case Study on Systems Development

requires a different access level, with the ability to process data to produce the final results, bringing the different results t...

Case Study of Commodore International

that could be attached to the customers TV set. It was controlled by a keyboard or it could be controlled by an infrared remote de...

Should We Normalize Trade With Cuba?

The U.S. embargo on goods to and from Cuba is the subject of much discussion in the business and political community today. This p...

E-Commerce, Physical Presence vs. On-Line Existence

This paper provides a discussion of the July/August 1999 report featured in the Harvard Business Review addressing a retailer's ph...

Modern Management, Change, Reconstruction and Deconstruction

In seven pages this paper examines the 20th century changes in business management theory and approaches with Total Quality Manage...

Aviation Industry Simulation Models

In sixteen pages this paper examines the airline industry in terms of the business tools known as simulation models and the role...

Not Globalizing and Its Dangers

In six pages the decisions of some businesses not to become globalized and the dangers to profitability that could result are exam...

The Codependent Media Landscapes of Public Relations and Advertising

In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...

Functionalism and Other Perspectives in Communication

This paper examines various types of communication. The author distinguishes between functionalism and critical or interpretive s...

Thoughts and Philosophies of Benjamin Franklin

In five pages Franklin's thoughts and beliefs regarding such topics as politics, religion, and business are discussed within the c...

International Market Environment Analysis

interchangeably throughout this paper. The Mega Environment The concept of "environment" can be huge when it comes to anal...

Legacy and Impact of Earl G. Graves

In five pages the Black Enterprise Magazine founder Earl G. Graves is celebrated in terms of his life, legacy, and profound busine...

Solving eCommerce Problems

when one is offering what is arguably the highest quality product in its market. THE BIGGEST E-COMMERCE PROBLEM In todays Intern...