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the ability to assess the potential of m-commerce as a part of the strategies used by AirAsia. 2. E-commerce and m-commerce 2.1 ...

airline is not getting off the ground so to speak on its own. In fact, there have been allegations that the airline simply is not ...

the company to more effectively use its resources with a focused strategy. Where there are products which are more exclusive or d...

much as 90% repeat business, for mobilization to be successful where there is a provision of services of this nature, the ability ...

In 2009 during the global recession Aer Lingus faced a number of challenges. The writer looks at the internal influences and the e...

Porters 5 Forces analysis model is a well established analysis model. The model has been around for many years, the writer looks ...

Security Officers" at more than 450 U.S. airports (Passenger screening). The security officers, along with over 1,000 other "crede...

able to hold its own and even earn a net profit of $33 million (Michaels, 2009). Jets IPO in 2005 was in the billions (Michaels, 2...

one should trade for security is as old as the Republic itself, with Ben Franklin famously weighing in with the sentiment that any...

Chicago, and the start of the Memorial Day weekend. It was also the day that American Airlines flight 191, bound for Los Angeles, ...

the firm to the relevant stakeholders (Chyssides and Kaler, 1998). When looking at the way airlines in particular operate prote...

company says. In order to consider the airline it can be examined by looking at the airline and its operations from several differ...

firm was facing a potential action by pilots that were claiming racial discrimination based on the compensation packages that were...

their impact is felt by 70% of the population were effected to a significant level (Saporito, 2001). The emissions made ar...

questions to be addressed with the research is to assess whether or not it is in the interests of the shareholders, assuming they ...

a price which is greater than the cost level of providing that differentiation (Grant, 2004). In trying to undertake a cost adva...

including a higher level of customer service provision, which sill include more communication skills and after sales service skill...

as seen with the PPS Club (Singapore Airlines, 2010). The firm was also the first airline to take delivery and fly the Airbus A38...

Before we can safely come up with recommendations for Classic Airlines on how it can improve its income as well as its passenger l...

flying longer than they rightfully should have (Mutzabaugh, 2004). In a free market scenario, the critics contend, government bail...

that is a major competitor is a very strong position in order to potentially gian the first mover advantage, which would undermine...

must still beef up its reward program with a demonstrable return on investment. This involves better customer targeting. T...

is the web address, or URL. In line with any marketing theory before a consumer can use a service or buy a product they need to kn...

the frequency of unexpected accidents or incidences, such as type blowouts and incidences of air range in passengers. Knowing the ...

cultures and for those companies melding together different cultures brought together through mergers or acquisitions" (p. 35). W...

2007). After analyzing the costs and markets, the authors came to the conclusion that there was more of a monopoly effect in the a...

a date of expiration for the seats (once the airline flies, if a seat is empty, it stays empty). Furthermore, capacity is fixed in...

There is an opportunity to review the way in which the firms looks after its customers and provides service, this includes the cal...

In five pages this paper examines business traveler visibility increases in a consideration of the options available to Singapore ...

But a downturn in the economy can definitely hurt the hotel business. In a recession, people dont travel as often (in the...