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Essays 601 - 630

Sociological Perspective on College Drinking

Adolescents and young adults who choose to imbibe do so without considering the detrimental effects of such heavy consumption, ren...

Market Segmentation's Influence

older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....

Sexual Dysfunction and Alcoholism

have a consistent effect on arousal. Anxiety can reduce arousal in men with existing alcohol-related sexual problems, but in men ...

Thomas Frank's One Market Under God

dot.coms are in great part responsible for the changes. These young people shed the suits and adopted street-wise jargon, flauntin...

UK Marketing of Gap Inc.

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

Connection Between Depression and Alcohol Abuse in Adolescents

depression (Jersild B10). Men, suffer from such things as well, but findings seem to suggest that women fare worse. Yet, other stu...

Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Marketing Analysis of Haagen Dazs

quickly (Haagen-Dazs, 2002). Haagen-Dazs was sold to The Pillsbury Company in 1983 and the brand has now expanded into nearly 60 ...

Questions on Marketing Answered

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

Overview of Teenage Drinking

fall along gender lines, with boys imbibing more than girls, statistics indicate that females are every bit as likely to drink as ...

The Sun Also Rises by Ernest Hemingway, Food and Drink

psyche which he has not yet lost. The book did not reach as high a level of commercial success as further books such as Farewell t...

Palm, Inc. Marketing Plan

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...

Internal Marketing Role and Security Management

that seems to be when more security is called for. In addition, research shows that the most devastating attacks on computer netwo...

Abilities of New Young Drivers

over-represented in alcohol related driving accidents. Although drinking, binge drinking, and alcohol related crashes are droppin...

Home Depot's 5 Year Marketing Plan

products but that has grown to the point where the average Home Depot store has approximately 130,000 square feet and stocks betwe...

American Popular Foods History

substances regarded as nutriments, its status as a foodstuff is somewhat ambiguous (2002). Water has actually been considered bo...

Corporate Bond Markets and the Euro's Impact

have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...

The Physical Realm According to Rene Descartes

examine carefully Descartes famous "cogito ergo sum" statement, which was the original Latin for "I think, therefore I exist" - or...

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

Crisis Communication in the Workplace

either recanted their story or the FDA found it to be a hoax. This is now a classic case of excellent business communication with...

Food and Drink from the Perspective of Dickens

games, poultry, prawn, great joints of meat, suckling-pigs, ...barrels of oysters, red-hot chestnuts, cherry-cheeked apples, juicy...

Journal of Cleaner Production Marketing Plan

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

The Use of Breathalyzers

a few different models that are used by law enforcement officials today. One device utilized infrared rays, another uses fuel cell...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

Drinking, Driving, Moral and Legal Obligations

in contact with drinkers to take action against them. From a legal perspective, the Canadian Restaurant and Food Associatio...

Target Marketing Methodology

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

Global Markets for Wine and Its Influences

Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Commercial Real Estate and Marketing Management

In ten pages this paper examines the commercial real estate industry, macroeconomics, and other marketing considerations, with an ...