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Essays 241 - 270

Promotional Strategies of Starbucks

caf?s in malls, airports, office buildings, university libraries and hotels; customers can expect to find Starbucks kiosks at hosp...

Marketing Feasibility of Natural and Organic Food Products

off to perform community service work. The Chubb Group of Insurance Companies practices worker flexibility options allowing emplo...

Competitive Strategies and Human Resources

of leadership has shifted significantly from what is used to be, thus also altering the concept of organizational culture. The sh...

Information Technology and Corporate Strategy

service industries, but corporate application of IT focuses on how available technologies and approaches to information can best h...

History of the Nokia Cellular Phone Manufacturer

In seven pages Nokia is examined in this overview of its corporate history, financial performance, and marketing strategy. Eight ...

Case Study on Texaco

In twelve pages the merger between Texaco and Chevron is analyzed in terms of how to develop future corporate attitudes and strate...

Corporate Strategies and Product Life Cycles

that, according to David Cole, president of DFC Intelligence, a San Diego-based research firm (Mayer 2000). In fact in all likel...

Overview of Intel

is a global brand name associated with computer processor chips. The company which was founded in 1968 now has an annual turnover ...

Strategy of the Mattel Company

in this year that the company form an association with the popular Mickey Mouse Club thought that television show. This was also a...

Tutorial on How an Organization's Performance Can be Improved

leaders have the conviction of their goals and beliefs and they are wholly committed to achieving the goal (Bennett, 2000). * Con...

Corporate Strategy Influences by Company Regulations

Cases such as British Leyland Motor Corporation Ltd v Armstrong Patents Co Ltd (1986) illustrated the way in which the older statu...

Corporate Strategy and Company Law

One of the well known cases that outlines the duties and responsibilities of directors is that of Re Brazilian Rubber Plantation a...

The Mergery of AOL Time Warner

to grow and developed strategic alliance with Tandy through their Radio Shack stores where they supported a new dos based on line ...

Global Video Game Consoles

of Realism There is little doubt that competition is a given factor among most businesses that are attempting to globalize...

eCommerce Strategy of Dell

In five pages Dell's corporate rise within the personal computer industry is assessed in terms of its ecommerce strategy. Four so...

Small Companies and Electronic Commerce Strategies

In five pages this paper discusses the importance of the Internet in small corporate success with ecommerce strategies the primary...

A Case Study of American Greeting Cards

In a paper consisting of twelve pages a corporate history, problems, portfolio, and analysis of finances, strategies, and organiza...

Economic Positioning and Corporate Strategy

the view of critically analyzing its strategies as they pertain to specific theories. Pivotal Economists In 1991 Oliver E. Will...

BP Mergers

In five pages BP's corporate performance, finances, and employment are examined in a consideration of the impact of its acquisitio...

Overview of the 'Strategy Process' and its Corporate Ramifications

Also Mintzberg and Quinn, 1996). After decades of relative neglect theories relevant to the corporation have again becom...

Marriott Hotels and Capital Structure

In fifteen pages a Marriott Group student supplied case study is examined in terms of corporate goals and accommodating financial ...

Overview of the H.J. Heinz Company

line and expansive company affiliation, Heinz did not evolve by accident. Its competitive strategy within the foods industry is br...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

Hussman Corporation's Five Year Business Plan Creation

In twelve pages this paper examines St. Louis, Missouri's Hussman Company in an overview of corporate strategy through the develop...

Case Study of Eli Lilly

In twelve pages the internal and external environments are among the considerations of this comprehensive case study that examines...

Policies, SBUs and a SWOT Analysis of The Limited, Inc.

In fourteen pages a company overview of this retail chain includes its mission statement, vision, corporate planning, strategies, ...

H.J. Heinz Corporate Strategy

In seven pages this paper examines the H.J. Heinz company in a consideration of its increasing number of products, UK's popular ca...

Corporate and Performance Management Strategies

more likely to get some momentum in order to move forward toward the visible goals. Because of stiff market competition these day...

Microsoft and Bill Gates

company that produced the "worlds first minicomputer kit to rival commercial models...Altair 8800" (Hoyle, 1997, p. Lecture/). Th...