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Essays 661 - 690
In a paper of four pages, the writer looks at strategy and marketing. Nike and Apple are examples of companies analyzed. Paper use...
The United States Department of Energy, in its attempt to prop us a uranium enrichment company that was failing, arranged for enri...
This paper is about one of the companies that is praised for their supply chain management and transportation systems. They are un...
Do you ever wonder why some companies work hard to hold large cash reserves and others don't? Companies that need to have a lot of...
Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...
This essay discuses one of the social responsibility programs of one yogurt company, Dannon. The essay provides a brief background...
2012a). In 1970, Philip Morris companies bought Miller Brewery Company. Light beer was first introduced by Miller in 1975. It s...
The writer examines the marketing strategy of Diet Coke in the UK. The marketing is examined, looking and the product price, plac...
The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...
The writer examines the case of Seahorse Power Company, whose founder, John Pross, has developed a solar powered trash compactor....
too differentiated from that of its competitors. Figures show that the company bought nearly 5 billion ad impressions online durin...
of the internet and both eComerce and mCommerce approaches to marketing is not a new idea, this has been predicted as increasing i...
Mexico but the company wanted to expand into the United States where beer is a very popular beverage. The company used its direct ...
54,461 88,401 Turnover ratio 1.19 1.20 1.22 The return on investment may be calculated by taking the turnover and multiplying it ...
a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....
are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...
maintains a Made in America" practice (TDi Media, 2010). Its brand separates them from other motorcycle companies. It is an experi...
be different (Webber, 2001). This is especially challenging for companies that wish to promote a standardized level of service and...
installed in a south facing orientation even when placed on due east and/or due west facing roofs so all installations may be desi...
be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...
changes have seen the overall capacity of the factory increase from 500 cars per year to over 700 cars per year (Vella, 2007). De...
In five pages this paper analyzes Thomas J. Peters' and Robert H. Whiteman's In Search of Excellence Lessons from America's Best ...
In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...
review the firm and its position in order to identify strategies which may be adopted and propose a new strategy which will be ali...
support luxury purchases. It is also notable that as well as the increase in consumerism, the market for luxury goods ahs been see...
(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...
share of the aircraft design and manufacturing market, but still faces competition from major United States corporations such as B...
In eight pages this paper examines a small company's proposed training program with sections including training purpose, objective...
In ten pages this paper examines the types of unethical sales practices associated with the hypothetical Prudent Life Insurance Co...
In ten pages this company's production requirements are analyzed in a consideration of inventory and costs. Two sources are cited...