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Essays 781 - 810

EMarketing and Business

In a paper consisting of eleven pages ecommerce business uses, its development, and how it can be advantageously marketed are disc...

Case Study on a Tractor Company's Export Planning

In five pages this report considers a student submitted case study regarding export markets for reconditioned tractors and future ...

Mature Market Product Limits

In seven pages this essay considers a product's four stage life cycle in a discussion of company implementation strategies regardi...

Ford's Kia Marketing

In five pages this paper examines the target market and segmentation for the Kia advertising campaign launched by Ford Motor Compa...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Wal-Mart's Use of Information Technology

This 10 page paper discusses the way in which Wal-Mart uses information technology. The retailer has the world's largest IT system...

Small Company's Proposal for Team Training

In eight pages this paper examines a small company's proposed training program with sections including training purpose, objective...

Insurance Company's Fraudulent Sales Practices

In ten pages this paper examines the types of unethical sales practices associated with the hypothetical Prudent Life Insurance Co...

Analysis of a Linear Products Company's Production

In ten pages this company's production requirements are analyzed in a consideration of inventory and costs. Two sources are cited...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Biopure Corporation Company Position

In five pages Harvard School Case 9-598-150 marketing issues are considered in this company study that includes an evaluation via ...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Sears, Roebuck and Company Today

stores. The largest portion of the catalog operation was dismantled, taking with it an American tradition. However, in 199...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Risk Management and Insurance Software Online Development and Marketing

In twelve pages this report considers risk management and how a program for marketing and development software can provide an insu...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Increased Profits for Internet Business

In twenty five pages the ways in which companies based on the World Wide Web are profitable are discussed in terms of globalizatio...

Boeing Company's Financial Analysis

In six pages Boeing is examined in a financial analysis that considers corporate balance sheets, financial ratios, WACC, and CAPM....

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Packaged Products Company's Snack Food Division Business Analysis

In eight pages this company that specializes in the distribution and sale of packaged nuts is examined with a SWOT analysis with a...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

CPA Company's Computer Software Upgrading

Peachtree itself requires only 486-level capability and Windows 3.1 or Windows 95. However, the data generated by an accounting f...

DeJamel Corporation Business Plan

A fictitious company dealing in various services is considered in a business plan that consists of thirty five pages and includes ...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

A Case Study of Carnival Cruise Lines

The writer discusses the marketing strategies and other techniques used by Carnival Cruise Lines to become the most popular cruise...

Beer Distributors Compared

In eight pages foreign manufacturers are compared with their Anheuser Busch American counterpart in an examination of company repo...

Analysis of Built to Last by James Collins and Jerry Porras

In eight pages this management book is examined in terms of what companies can learn in terms of superior performance and marketin...